S8E12 - Crafting Success And Navigating Life's Unexpected Turns with Humor, Insights, Laughter, Life Lessons, and Marketing Mastery with Ryan Sherrer!! #ShitHappens

Ever wondered how a simple laugh can change your life forever? In this captivating episode, we explore the intriguing concept of consequences with our special guest, Ryan, a seasoned marketer and storyteller. 

From making a girl laugh and eventually marrying her, to the wild ride of dropping out of high school and finding success, Ryan shares his unique experiences, including a memorable wedding at a brewery. We dive into the unpredictable nature of life and the importance of hashing things out, no matter how messy.

Next, we shift our focus to the contrast between small-town serenity and big-city hustle. Through personal anecdotes, we highlight the appeal of small towns like Lebanon, Missouri, where the cost of living is low, but opportunities may be limited. 

We discuss the challenges faced by those growing up in small, religious communities, dealing with mental health issues, and feeling unchallenged in school. These stories paint a vivid picture of the allure of escaping urban chaos for a more tranquil and affordable lifestyle while weighing the implications on future careers.

In the final segments, we uncover a journey from struggling comedian to marketing expert, showcasing the power of creativity and resilience. Ryan’s insights provide valuable lessons on balancing creativity and business success, emphasizing the importance of understanding your audience and targeted marketing strategies, especially in the podcasting world. 

Whether you're a budding comedian, a marketer, or someone looking for inspiration, this episode is packed with personal growth stories, innovative business tactics, and the unpredictable yet rewarding nature of life. Tune in for an enriching experience that blends humor, life lessons, and practical advice.

Ryan is a comedian, business leader, marketing expert, public speaker & podcaster. Despite being a high school dropout, he rose to become the Director of Marketing at an INC 5000 company. Now a partner in a successful podcast network offering valuable insights and lessons from his diverse career, inspiring audiences with his story of turning unconventional beginnings into marketing success. Connect with Ryan Titanmediaworx.com

Transcript

Speaker 1: 0:00

You know, I think the lesson here for everybody that they should understand. One is consequence is not a bad word. But before I say the next thing, there's good consequences, there's bad consequences. Right, consequences are not a bad word. So the next statement that I say, you've got to remember that I don't think consequence is a bad thing. There are no rules, there are only consequences. Okay, that what you do will have a direct consequence, whether that be good or bad. Right, I? I made this hot girl laugh one time and now she's my wife. That's a good consequence, right, right, that's a good consequence. Um, I pissed this dude off one time and I got fired. That's a consequence.

Speaker 2: 0:41

Uh, loud and you ended up being a father at 22. That's a consequence. You didn't pull out and you ended up being a father at 22. That's a consequence.

Speaker 1: 0:46

Yes, I did, and then again at 24. And then again at you know, but yeah, just like when you started talking, you're like Shit happens, shit happens to you and me.

Speaker 2: 1:01

It doesn't matter if you're a wizard, a king or a queen, Even if you are magic, you've got to agree it's worth it to talk shit out, no matter how messy.

Speaker 3: 1:14

Welcome to Shit Happens, where shit always happens, and no shit is too insignificant to discuss, From trivial inconveniences to life's profound challenges and everything in between. This show explores every aspect of the unpredictable nature of existence with your favorite shit talker and host P yeah, it's.

Speaker 2: 1:34

P. Hey, shit talkers, welcome back to another session of Shit Talkers. Welcome back to another session of Shit Happens sponsored by TalkShitWP. So if you were here with me in the morning, I told you I'm dressed in my Podfest shirt with, of course, my TalkShitWP. But because all my guests today are people who I've met through met through podcast, and some this year, some last year, but it's all love over here, as long as you're podfarm, you know, there's love. And this particular individual who made me hunt him for his bio and his link and his, he was very quick to to schedule but it was a process to get his bio and links but we made it.

Speaker 2: 2:26

we're here and we're going to talk about high school dropping out of high school, resilience, adaptability, commitment and shit that happens behind the bar and comedy and all those fun things. It was actually just sharing a funny story with me backstage and I was like, as a podcast I should say wait for that until we go live. So, without further ado, allow me to bring on the one and only Ryan, mr Marketer. Hey Ryan, how are you doing?

Speaker 1: 2:58

I'm doing well. How are you today is the big question.

Speaker 2: 3:04

How are you doing?

Speaker 2: 3:05

I'm amazing I'm still on coffee so far, but the day's young, the day is I mean, as long as it's past 12, I'm good and my my kind of vacation starts tomorrow. You know when you know you're traveling right, uh, even though it's like a week away, but everything is like coming to motion, you're already like in that vacation mode, like fuck everything else, like I'm going on vacation. So you're on, like vacation mode. So I woke up this morning. I would have been drinking from 8 o'clock but respectfully I had to wait until noon.

Speaker 1: 3:45

You know, when I go on vacation I try to be just drunk enough not to get kicked off the fucking plane. That's from the minute my work day is done to island, and whatever island I go to. My point is to be just drunk enough not to get kicked off the plane, Like within a drink of that.

Speaker 2: 4:01

Wait, have you ever been kicked out of a plane, or that's just a fear you have of getting kicked out of a plane?

Speaker 1: 4:08

I mean, you've met me, so it's a fear sober, let alone drunk, okay, so, yes, yes, last time I went to Puerto Rico last time, and it was my honeymoon actually last year and we were drunk from the wedding until we boarded the plane to come home.

Speaker 2: 4:29

I mean that shows how much of a fucking incredible wedding it was and a honeymoon.

Speaker 1: 4:35

It really was Like my best friend owns a brewery and that's where we got married and I had two different beers I had my wife has celiac, so I had mead brewed for her and I had beer brewed for me like special. It was called Ryan's Wedding Day and Sarah's Wedding Day had it brewed specially for that day and then we got to take what was left over home with us and then had to sober up just enough to drive the two hours to the airport and then we kicked back off.

Speaker 2: 5:07

Can we reverse to when we met and when your wedding was? So I can be invited to your wedding, because this was a wedding I needed to be at. Like what, as long as there's a brewery in that, you know? Uh, I'm a beer lover and I think you need to connect with this best friend of yours who has a brewery, because I can be a best friend as well. I'll be like you know what. I think you need to replace Ryan with a better best friend, somebody who doesn't have hair cause fuck hair.

Speaker 1: 5:32

Well, he doesn't either, so you guys would get along just fine, I know.

Speaker 2: 5:36

Look at that. It was meant to be.

Speaker 1: 5:38

Yes, yes, uh, no, and, and, and funny the doubt the little town that I'm in, I'm in downtown in the little town and like two doors down that way is the brewery now. So it's not like I can't just walk out of here and go get a beer.

Speaker 2: 5:52

So okay, we are visiting ryan, and where do you stay?

Speaker 1: 5:57

it's this little town called lebanon, missouri.

Speaker 2: 5:59

So are you fuck? I'm not visiting here.

Speaker 1: 6:07

You know why I live here? Because a house costs eight fucking dollars. That's why I live here.

Speaker 2: 6:17

I think I should. I swear I've been saying like I'm searching some other stuff, but I'm really looking to move to like very small, tiny towns where nobody is there, where I pay cheap, I pay good price for housing and food and then I get to just travel. Because big cities are full of shit these days. I I don't even get it why we want big cities like they're nothing, it's just noise, noise and paying too much for no shit well, I I lived.

Speaker 1: 6:43

I've lived in manhattan, I've lived in, uh, laredo, texas, I've lived in barstow, california, missoula, montana, chicago, illinois so I've lived in big cities. It's not like I haven't lived in those places, um, but I was born here and I stayed here until I was about 25 and, if you want to get into the story, I went to high school here, which is the high school I dropped out of, and then I decided I can we get the, which is the high school I dropped out of and then I decided I wanted to get.

Speaker 2: 7:05

Can we get the name of the high school you dropped out of?

Speaker 1: 7:07

Lebanon High School. They're very clever about naming shit here. It was literally Lebanon High.

Speaker 2: 7:16

School. The name of the city is the name of the high school. There you go.

Speaker 1: 7:21

Well, okay, so the population here is like 15,000, 30,000 for the whole county, so it's not tiny, it's not minuscule or whatever, but there's only one high school that serves the entire county. So it's not like they had to diversify the names, like our middle schools are like we got a Donley, a Maplecrest, hillcrest, this or that, but high school there's only one. So everybody funnels right into that high school.

Speaker 2: 7:45

I hear that and it's funny because you said you came from that town and then you went and lived in big cities and came back. Most of the time the people who are born in small towns go to the city and never want to come back right, and then the people who are born in the big cities hardly ever want to leave the big cities because they're used to to whatever the fuckery the big city has. And I grew up in cities. Right, I lived in noisy like. Even when I was born in Tanzania I lived in the middle of city center. So you hear the buses, you hear everything like literally.

Speaker 2: 8:18

So I grew up wanting that noise. Being around that noise made me feel like home. So I always grew up into that. And then now where I'm literally like I kind of just want my peace and quiet, I kind of want like a small life, quiet because I am already loud, I have energy and I want to travel more and I see how much big place, big cities, cause I'm like I rather live in a place where I go for my peace and everything, and then when I want to miss the noise and everything, okay, I'm going to book a trip to New York. Okay, I'm going to book a trip to Houston. Go for a week, feel it, and then okay, bye, bitches.

Speaker 1: 8:55

It's For me it was an experience of. So I'm in the Ozarks, third notch of the Bible Belt. I grew up really like strictly religious and I wasn't that person, I would have done.

Speaker 1: 9:09

Yeah, I wasn't that person. I mean, I was apparently for a while, but I was the smart kid for a while and then I just got kind of disenfranchised, had some depression, anxiety issues when I was a kid and back in the 90s, in the mid 90s, when I was going through that, there wasn't a whole lot of help. You know, it's not like it is today. It wasn't as forward thinking as today and I love it that it's that way today and my kids have have resources I never had. So I ended up I just had a lot of anxiety, didn't like school. So when I dropped out I tricked my parents they were too busy arguing to know what they were signing and deciding the dropout papers and then I went and got my GED or my equivalency within two weeks. So I mean I dropped out and then I went and got my equivalency like almost immediately at 16.

Speaker 1: 9:59

But here in the Ozarks there's not a lot of high-end jobs, there's not a lot. College was not one of those things that's on anybody's radar. It's just a manufacturing town. This town manufactures more boats than any other town in the United States. So that's what we do here. So that kind of was my lineage. I worked in restaurants until I got old enough to work in factories, and I mean, that's what you did when you lived here. There wasn't really anything outside of that.

Speaker 2: 10:27

So would you say, first of all, honestly, it's amazing that you say you're a smart kid because, believe it or not, a lot of smart kids are the ones who actually drop out of school, whether it's college or anything, because they're like fuck this shit, I'm better than this shit, shit. Because they're too smart for their own self. And I know that because I have a brother who was very smart and literally dropped out of. Well, he didn't finish high school, but he dropped out in between of kind of high school college yeah, we'll say college, but actually it was high school. We forged his way into college and it still dropped out of college. So would you say the reason, because of how your state, your hometown, was where high school was kind of the age when you're done with high school, you already know you're either working in factories, like doing this or this. Was that maybe the push of like? So what's the point of me then finishing high school?

Speaker 1: 11:30

Yeah, because it is. Yeah, I mean really because the litmus around here was don't get pregnant or get somebody pregnant by the time you're 20 and you're already like in the top 5%, and then and this is back then the place is so much better now. I'm just talking.

Speaker 2: 11:49

So wait out of curiosity did you survive your 20s without getting anybody pregnant?

Speaker 1: 11:54

Yes, as far as I know, yes, I was not the desirable piece of masculinity. I was when I was 16. Trust me, I barely touched myself back then, so it wasn't like it was. I had a lot of options, uh, but no, I had my first kid when I was 22 years old.

Speaker 2: 12:15

so so that you, just you crossed the 20 limit. It was like now whatever I get, we're going that's right.

Speaker 1: 12:23

apparently, apparently at 22, I just stopped having any sort of pullout game, so that's when I gave that up.

Speaker 2: 12:31

Folks, now you know why I got to hang out with him and put this close.

Speaker 1: 12:40

But, but, but yeah, I mean, and when you get into factory work too, kind of the next step of my journey is journey is this factory paid $12 an hour. So if you got mad, pissed off, pointed out on attendance, you just went to this factory over here that paid $12 an hour and you just fucked off until you got fired from there and went back to the first one and you just made this loop because there was only so many people they could hire. So you got like several chances at these, but what ended up happening is I wanted to make more money, uh, but I didn't. I went to college for a semester and I majored in bong making and skipping classes, so that didn't work.

Speaker 2: 13:20

Uh, it's just not a thing, not one that gets you anywhere. No, um class, I'm like one second there you got me, not one that gets you anywhere. No, I mean, it does get you somewhere, but where is the point?

Speaker 1: 13:34

All right, I'll tell you where it gets you. I was a truck driver for five years. That's where it gets you and I did. I entered into truck driving. My dad was an engineer at this uh metal work company that got moved to Mexico. That's just the time in America those things were happening and he had sat at this desk and been an engineer for years. So he decides to go drive a truck for the rest of his career. Now he's already in his fifties, I think, at this time. So he's just wanting to finish out his pensions and retirements and stuff and he's like man, I'm making a bunch of money. You should come try this.

Speaker 2: 14:05

So I did. It pays a lot. It does, it does, but it's a rough life it's good money compared to retail and all these other like restaurants. And when you look at the choices, right, you're like fuck it, let me be on the road.

Speaker 1: 14:18

Right, I went from making $22,000 a year, $23,000 a year to the factory to about $60,000 a year driving a truck. But I also started burning through marriages too, which cost me a lot of fucking money.

Speaker 2: 14:31

But Wait, when you say marriages, how many are we talking about?

Speaker 1: 14:34

Three so.

Speaker 2: 14:36

I was so is this your fourth marriage.

Speaker 1: 14:39

No, this is my third. So, but I burnt the first one and the second one. So, no, anyway. So, but I burnt the first one in the second one. So, no, anyway. So, but no. But as a truck driver, I also had had a dream my entire life to be a comedian, wanted to get on stage, wanted to be a comedian. I tell people I went to the church of George Carlin. That's what I think now. That's how I think, that's how I live my life. Like, that man is my idol. That's how I live my life. If you ever need a question, an answer about Ryan, it would be what would George Carlin do? And that would be the answer to it.

Speaker 1: 15:09

So, while I was out on the road, I started picking up stand up gigs, start finding out places to do, start doing all this, so, so, so, as I'm driving and I'm hating life or whatever I end up at, about five years after I started driving a truck, I hated it. It was. It was a horrible job, just didn't fit me. God bless you truck drivers out there, you smelly, unwashed asses and all of you. But, uh, you know, but I.

Speaker 1: 15:36

So when I came back home, I this is the first time I came back, right, uh uh, I came back home, I started moving. I take that back. I started moving all over the place, just kind of wherever I landed. I would live there for six, eight months a year and then I'd go to the next place and go to the next place. So I ended up coming back and I started a podcast. At this time I'm about 30 years old and I started a podcast and it didn't go well. And I started another podcast and it didn't go well. And I started another podcast and it didn't go well.

Speaker 2: 16:07

Huh what year was that when you started your first podcast, the one that didn't go well, before your second that didn't go well?

Speaker 1: 16:15

it would have been about 16 years ago, so math 2008.

Speaker 2: 16:21

So you've been in the game for a minute, whether you quit and whatever, but you've been like you know, yeah.

Speaker 1: 16:28

Well, I, one of the things I always wanted to do as well was radio, and, uh, so I, I so podcasting, because I didn't have the qualifications to be in radio was kind of like the Kmart version of radio at the time. So it was all I was qualified to do, so that's what I did.

Speaker 2: 16:46

Uh, you know, um, and it's also kind of your interview to radio, right when you interview for radios and you're like I have a podcast, listen to my shit, so you can know how I can handle myself on the mic right and but back then the radio didn't take podcasts for any.

Speaker 1: 17:01

They hated them, you know.

Speaker 2: 17:02

Back then yeah, cause you were just radio wannabes.

Speaker 1: 17:06

Yeah, right. So, uh, I, I, and I'm still doing standup and I'm still doing whatever, but then I start a podcast and it actually takes off. This is about 2010 era. I start doing it and it starts taking off, and so and this is where I found out that I was good at marketing this is my transition from comedian podcaster into marketing genius that I became Not that I was a marketing genius, I'm just being funny.

Speaker 2: 17:36

I mean, you are whatever fucking thing. You want to be baby, so you are a fucking marketing genius. To be baby, so you are a fucking marketing genius.

Speaker 1: 17:41

That's what we're gonna go with so, but the the podcast was a comedy podcast and it was off the rails because I'm a horrible comedian. I'm a horrible person. I don't think anything is off limits. I'll joke about anything.

Speaker 2: 17:53

Don't give a shit my horrible people make good comedians.

Speaker 1: 17:57

Because you're fucking horrible, because Because it's cheaper than fucking therapy. That's what it is. Okay, I can get up there and talk about my lack of dick, work and my stupid parents, my divorce, my ex-wife.

Speaker 3: 18:08

Your pullout game.

Speaker 1: 18:10

My bad pullout game and you know what People pay me to do it, instead of me being judged by some college graduate across the room, right. So that's what made me fall in love with standup Um, but, uh, but. But I started doing this podcast and it starts taking off and it's this comedy podcast and at this time, facebook has groups and all this, so it's starting to become a little popular. And I realized that there was a lot of well-endowed women that liked my podcast, right. And I thought of this marketing plan that I went and got my podcast show printed on white tank tops and I would send them to these girls as for free, as long as they would send pictures back, right, and they were not wearing bras on this picture.

Speaker 1: 18:59

I never, I never put. I never put things in there that says, hey, I would send, I would send, I would send them t-shirts and say, hey, if you'll put this t-shirt on, right, if you'll put this t-shirt on, take me a couple of pictures, you can have the t-shirt for free.

Speaker 2: 19:18

I never said how they had to be taken, right and here you're saying sorry to cut you off, but here you're saying you are no marketing genius guru whatever, but that that is a marketing genius guru thing to do you saw your opening and you fucking went with it. And I mean, whether we want to agree or not, sex fucking sells. It is the reality.

Speaker 1: 19:43

A thousand percent. But then I would take their pictures, photoshop backgrounds out, put my logo here, put them here on either side, and that became my advertising campaign. And all of a sudden, I had 50, 60,000 followers. I had these giant Facebook groups. I was selling merchandise, I was getting advertising, and then it was less about the podcast. I stopped preparing for the damn podcast and I started just selling shit. Right, I just started selling shit, marketing the podcast, building websites for the podcast.

Speaker 1: 20:14

And this is back in the day, when it wasn't as easy as it is now right. So what I'm doing at this point is I'm learning all these skills for marketing. But I didn't know it. I just wanted to get fucking paid. So I just would. And going back to that smart kid thing and this is the emergence of YouTube that you could take a couple bong rips, look at whatever the fuck you wanted to do on YouTube, and somebody on there, usually from a different country, would tell me how to do it. And so I would go set night after night just on YouTube, learning how to animate, learning how to video edit, learning how to audio edit, learning how to graphic design learning, because people were buying ads and I figured, if I could make the ads, then I didn't have to charge. I didn't have uh, I didn't have uh. Did you go away? All right, uh, I'm just going to keep going, um, but uh hi, I think I'm the only host left, so we'll pause there until Paula returns. Welcome to Ryan's show, there she is.

Speaker 2: 21:19

You couldn't hear me. I was allowing, I was letting you just have the spotlight. Gotcha, gotcha. I was like You're a marketing guru, you don't know the marketing shit. Now you have to ruin it. I was letting you have the spotlight.

Speaker 1: 21:33

I was being polite. I won't fucking let it happen again. I thought maybe you had gotten kicked off. We know what StreamYard is. We both do this shit. Trust me, I won't let that shit happen again, but anyway. So I learned all these skills for marketing. I learned all these skills for marketing. I learned all these skills for whatever. And after this podcast fell apart because it was an ensemble cast, I was the leader and there was other people involved and we ended up hating each other True Hollywood story, drama, bullshit or whatever I started making video content and I ran for president.

Speaker 1: 22:08

By this time is 2016. So I ran for president on the basis of I'm not Hillary, I'm not Trump, that was, that was my, that was my thing, right, and I got my kids involved. I had my, I had my child come on and and talk to me about, uh, politics and I would script all this stuff out. And those things started getting millions of views, right, and, and somewhere in this I just kind of I decided I wanted to do this for a living, not content creation, because that shit sucks. I wanted to help people get their names out there and to do things. So I actually took my portfolio and went to a radio station Now that I've had all this done and I took it and they hired me on the spot, hired me and uh, that began my radio career.

Speaker 1: 22:54

Now, while I was in radio career, I was, I was doing, uh, request shows and I was doing all of the dirty radio things that you have to do when you get started. And just side note, I love telling the story because everybody gets so mad at it. I was working in radio about the time Prince died. Okay, I am not a giant Prince fan Me neither.

Speaker 2: 23:18

So we can both get. Yeah, I'm not, we can both get canceled. I think the only song I know is Purple and because it's purple, like it's my favorite color, it's my. But even when he died it was like okay, Prince is dead, Cool, we're all dying.

Speaker 1: 23:35

Well, that's kind of what happened, because I'm doing this request show and like every five minutes it was like hey, here's purple red. Can we hear purple rain? Can we hear when doves cry? Can we hear with this, can we hear that? So I'm like jesus christ, I don't like fucking hate prince, right? So one time I just fed up with it. I'm like hey, here's purple time for the fourth purple rain, for the fourth time this week, from the artist formerly known as Alive Prince. And, holy shit, did I get some hate for that?

Speaker 2: 24:02

You're going to get hate. Prince is God to some of these people, right? It's like what do you mean, Right? But then I eventually got fired from that radio station because I was a dickhead and so and yeah, for real, he is a dickhead and I think that's why I like him, because he owns his shit. Like you know, I like dickheads who own their shit. I like assholes who own their shit. Like I'm an asshole.

Speaker 1: 24:30

Take it or leave it, but this is who I am look, 15 years ago, when this story started, right, I was a hot fucking mess that needed therapy, like like a fucking dog needs a bone man. And at this point in my life, I have bought my therapist at least two vacation houses in a fucking pool okay, which all it's done is it's made me this much better, but what I've done with fucking this much better is fucking amazing um, I'm like your therapist.

Speaker 2: 24:57

either you need to up your therapist game or because I ain't saying shit Right. Can I be your therapist? If your therapist are getting vacation hours and this is the result there is, I can also be your therapist.

Speaker 1: 25:15

Come on Ryan Every Tuesday at 9 am.

Speaker 1: 25:23

It's 10 years of therapy, so I don't rage quit out of everything I fucking do now. So but then it kind of goes on and I end up getting hired by a marketing company and then it explodes and then I spend. Then I spend eight years and I'm in an Inc 5000 marketing company and I raised to the level of director of marketing. So I'm literally like this is what I do for a living and no, it's become this thing. That is my life now. It's how I identify. I can podcast all day long. You've seen me. I got back on stage and did some comedy. I do podcasts, I do this. But marketing is the thing that makes me feel warm and fuzzy and makes me whole. At the end of the day is when I do that.

Speaker 2: 26:04

I love that and your story really shows that, because I think we hold education in such a high standard where, okay, you have a PhD, okay, you have a master's, but there's more to it than just having a fucking certificate. And I have a master's, and I'm more to it than just having a fucking certificate, and and I have a master's and I'm saying this like I even told my dad that was like I went to school back and forth, like constantly finishing this and starting this, but I am not street smart. I need to be on the street as well and get that. So there's so much education that can take you, and even in the door you can go with your degree. But do you have those connections? Do you have? Do you know how to talk to people? Can you hustle in the streets if I literally drop you here and tell you, sell me this shit, can you do it?

Speaker 2: 26:52

And you have proven that. Like, even if you don't have the certificates, or you can't afford to go to school, or you decided to quit school, drop out, whatever your reasons are or why you don't have the certificate, you can still do it as long as you push yourself right. Resilience, adaptation, commitment, you were all that. You literally were like I want more money and and that's a good push like I know I don't want to be broke, I know I want to live a full-on life, I want money, so I'm gonna do whatever it takes to get me money in the right way, but also learn the skills that are needed. And and that's why I even tell people like it doesn't matter what job you do, right, it's what you learn from those jobs that you do.

Speaker 2: 27:33

I've worked retail and I look at people and people always wonder, like yo, this is just a fucking retail job, right? Why are you paying so much attention? I'm like there's this thing about being very valuable, and then you can also learn that the things you're learning here doesn't mean I have to necessarily be for here. They can take you in different directions, in different places, right? So whenever even I do retail whether it's restaurant, whether it's shout out to HomeGoods I work for HomeGoods and I'm in it there. I like to learn everything and I sit there and I'm like, yo, I'm going to have my own company and this is not what I'm going to do, like how they're doing it.

Speaker 1: 28:10

This is what I'm going to do and some of the things I've taken is things that I'm like yo, I'm actually going to steal this method and use it to keep on furthering me and keep on pushing me. You know, I think the lesson here for everybody that they should understand one is consequence is not a bad word. But before I say the next thing, there's good consequences, there's bad consequences. Right, consequences are not a bad word. So when the next statement that I say, you got to remember that I don't think consequence is a bad thing. There are no rules, there are only consequences. Okay, that what you do will have a direct consequence, whether that be good or bad. Right, I made this hot girl laugh one time and now she's my wife. That's a good consequence, Right, right, that's a good consequence. I pissed this dude off one time and I got fired. That's a consequence.

Speaker 2: 29:04

You didn't pull out and you ended up being a father at 22.

Speaker 1: 29:10

That's a consequence. But, yeah, just like when you started talking, you're like education's important, this is important, that's important. Look, if I had stuck to the rules, if I was stuck to the rules that people gave me, I wouldn't be where I was at. I looked at the consequence of what was coming up. What is the consequence of me doing this action? Is it a positive thing in my life? Is it a negative thing in my life?

Speaker 1: 29:38

I didn't worry about the upfront rules people gave me. I didn't worry about. You know, one time I was told that tradition is just peer pressure from the dead. Uh, and it's, you know, and it's kind of the same thing about rules, about about what they tell you. And I mean we have certain rules that we need to buy, buy, don't murder, cheat, steal, kill, all, all all that good shit, right. Rules that we need to buy, buy, don't murder, cheat, steal, kill all all all that good shit Right.

Speaker 1: 30:00

But when you're in a business or you're at a crossroads in life and you're like, should I do this? Don't worry about the upfront rules that you believe in, look in the future for the consequences of what it's going to happen. Because when I, when my podcast failed and I went to the radio station, the rules were I'm not qualified for this, I don't have any education, I don't have any experience, I'm not good enough for this. But the consequence is this I can ask and they tell me no, and my life doesn't change. Or I can ask and they tell me yes and my life changes. So if I'd have followed the rules, I'd have never walked in the fucking door. So when I looked at the consequences of it, either doesn't affect my life at all or I move forward.

Speaker 1: 30:41

And then I started taking every decision that way of what are the consequences of this next action? That's when I got to break out of the high school dropout. That's when I got to break out of the uneducated. That's when I got to be able to break out of these drains. I think people find in life that that the rules are I'm not qualified enough. The rules are I don't have a good enough resume. The rules are this, but the consequence of asking is you ask and what the fuck's going to happen? Nothing. Then you're back, reset to zero and nothing's really changed. Or you get a yes and you get a positive experience.

Speaker 2: 31:15

And that's so true. I'm a firm believer in shooting your shot right, because I tell people, if you're scared for a norm you already want to know without shooting your shot right, so it doesn't change anything. And shooting your shot might be a yes, might be a no, might be a maybe, might be a later on, might be a. Here's somebody who's better for you than us, might be a new connection, might it can be a lot of different things that can help you go in in all sorts of direction but move you a little bit from where you are, but without asking. You're gonna still be where you are and and I, unless you're okay with being where you are, I am not.

Speaker 2: 31:53

I want to keep moving, even if I get a no. And if I get a no it's also just like oh my god, I need to either work harder or learn harder or figure out new skills or find new paths. That way I can get a yes right. So it's still taking me out of from my no spot and pushing me harder, and so I wanted to ask you right? You went from to factory to trucking to stand up, and I kind of want to hear a little bit of lively nights behind the bar.

Speaker 1: 32:39

There were a lot when you say lovely nights behind the bar.

Speaker 2: 32:44

did you mean you walked behind the bar like a bartender or did you spend so much time at bars? Because that can go either way, Pick one. I mean being behind the bar still means you're spending so much time at the bar, but are you in front or behind?

Speaker 1: 32:59

Most of the time that I'm at a bar nowadays I'm in front of the bar, but no, I always had a second job as a bartender. That's one of the things that I found out from 21 on that I was. I was reasonably, because being a bartender is easy, right, you pour shit in the cup and you hand it to people, right, that's that's. It's really not bartenders. Don't get mad at me, right, but when it becomes pouring the shit in your cup because when it becomes complex is dealing with the people on the other side of the bar.

Speaker 1: 33:30

The physical activity of the job is not a hard thing. It's how you deal with the people across the bar from you or when it gets busy and you're being run off and there's rude people or whatever. But I figured out. My attitude, my humor, my demeanor was really good. Back behind a bar I could be that sympathetic ear or I could do shots with the bachelorette party, or I could hang out with my friends, would come in and sit at the end of the bar or all of those things. And whenever you're in that environment there's times that shit gets wild.

Speaker 1: 34:01

I remember one night it was Christmas I was a bartender. I remember one night it was Christmas I was a bartender and we left after the bar closed and I went to Waffle House with a group of people and from there we ended out somewhere in the middle of the country with a gay man handcuffed to a post and then we ended up back in town for something else happening and I remember we were at a stoplight and I just opened the door and got out of the car. I was done and I remember we were at a stoplight and I just opened the door and got out of the car Like I was done. And I was like six miles from home and I was just like all right, I'm done. And I just opened the passenger door and got out of the car Like there was nothing like that.

Speaker 2: 34:36

The connections you make through that, the life you lead through that, because you have stories whether it was a fucked up night, whether it was a connection, that person ended up being a future investor, a future business partner, a future best friend, like it's just. There's something about meeting people in the bar and having random weird nights with. But there's something that caught my eye when you talked about that. You said um stages, factory floors, live in behind the bars, strategic calendars for creativity mixed with business, and you find your stride. So let's talk more about that, cause you say you find your strides with that, so share more on that.

Speaker 1: 35:19

The, the mix of creativity and business. Yes, have you ever fucking been on LinkedIn?

Speaker 2: 35:24

It's awful, awful, awful, fucking plastickyicky, non-creative place if I'm not being um sent sponsorship ideas or being asked to hire somebody, I'm either being hit on like it's supposed to be a business networking, but I am not getting any business networking from it.

Speaker 1: 35:48

I'm getting everything, but that we go back to education and a little. Charles Bukowski a little I can't remember that other dude's name and I wish I could George Carlin a little. Whatever Education does breed a lot of creativity out of people. That is just something that I've seen time and time again. So when you get into hard set business, what you're finding is very educated, very smart people, but not very creative people, because creative people get bored, right? A lot of creative people get bored really, really easily, right? It ties in with ADHD and all of this other stuff.

Speaker 2: 36:22

And that's why we move from one project to the other like real quick, all of this other stuff, and that's why we moved from one project to the other like real quick.

Speaker 1: 36:32

But one of the big structures in business is solidarity, is consistency, is. I've worked at Boeing as a receptionist for 62,000 fucking years and wear the same shoes and right. So for a long, long time ago and for our parents' business and my parents' business. That's how business was. Parents' business and my parents' business, that's how business was.

Speaker 1: 36:47

What I have found is that in business now, being creative is starting to be way more appreciated than it used to be when I started at my marketing company, which I'm no longer at we're a different company now but when I started at the marketing company and rose to director of marketing, I got there by not keeping my mouth shut but by watching bad ad after bad ad after bad, take on something after bad read on something, and I'm like can we just make this come to life? And they're like how? And my creativity would be put into that. Well, let's animate this part, or let's rewrite this a little bit different, or let's joke about that or let's do that. And those sorts of creativity, mixed with business, is what got me moved to the top so fast. It's because I think a lot of people in marketing, a lot of people in business.

Speaker 1: 37:32

They look at the brand standard manual and they don't know how to do anything different from that standard manual. They don't know how to make an ad that stands out. They don't know how to make copy that stands out. They don't know how to do things that stand out. And we see that like we're all in the podcast space now and we kind of see that in the podcast space too.

Speaker 1: 37:49

How many ways can you edit a podcast? Fucking really right. So how do you get creative with how you do that? How do you get creative with how you present? How do you get creative with how you do things? And our business is a creative business for the most part and it's hard to do there. Just imagine how hard that creativity is in financial planning or real estate or whatever. So when I found out that I could balance my creativity and keep it balanced on that line of business, not go too clown car and too far away from it, but interject that creativity into that business, is where I found my success from it, but interject that creativity into that business is where I found my success.

Speaker 2: 38:33

I love that and, um, I hear that and I appreciate that and especially I appreciate your journey. So I'm curious, right, cause I don't have endowed women who love my shit, right, so I can't I can't benefit profit off of them. Right, out of curiosity, what would you say if you were to give me one advice on how to up my marketing game in a way that you know me, you've seen my shit, so what is one thing when you'd be like stop doing this or do this instead of this?

Speaker 1: 39:11

There would be a couple things. One are going to be a little broad advice and I'll get more specific to you. I think, with people when they market, if you have a restaurant, you think everybody out there with a fucking stomach is your customer and they're not. I think that's the biggest failure I see everybody do in podcasting and everywhere. Waffle House and Ruth Chris Steakhouse has a completely different fucking clientele, but they're both restaurants. So when you market your podcast, when you market your thing, not everybody with fucking ears is your listener and we got to stop falling to that and we got to stop fucking falling into everybody that egotistical. Everybody wants to fucking hear me talk. Fuck. There's been people that's turned this off and go fuck that bearded piece of shit and left because they don't like me. They're not my fucking audience. They're not people I'm going to worry about. And in podcasting specifically, stop trying to shotgun out and collect your audience from everywhere.

Speaker 1: 40:09

Marketing is the absolute most honest conversation you should have. Who is my audience? Are they? Are they? Are they older? Are they younger? Are they people of color? Are they from this country or from that country? Are they gay? Are they straight? Are they this? Are they whatever? And don't worry about being politically correct, because marketing doesn't give a fuck about political correctness. They care about that.

Speaker 1: 40:32

So my advice to anybody listening to this is stop thinking everybody fucking wants to hear you, because they don't. So what you do is you find the people that do and you start looking at the commonalities of your rabid fans, the fans that interact with you, the fans that are with you, the fans that are with you every day, the ones that support you, the ones that care about you. Start looking at commonalities between them and that's how you make a marketing plan, because those are your people, that's your sample. So any money, any effort, any energy you're spending into those, then you need to make sure that you're spending it on those types of people and not John from Milwaukee over here. That doesn't give a fuck. You exist Right. So that would be my first right. My more specific to you from seeing and being part of all of your social medias is get a plan. You seem a little and you asked for advice. You seem a little all over the place. I am, and that's the plan right.

Speaker 1: 41:41

Get a plan, get consistency. Have your marketing tell a story. You're I got to hang out with story. I got to hang out with you. I got to spend time with you. You're a very interesting person. Tell your story, not just your antics, not just your adventures. Have your marketing tell a story. Take a marketing plan, set it out and say this is me, this is who I am and this is who I want you to know, and make your marketing around that, mixed with the first piece of advice by know who you're reaching. But but have that plan and tell your story.

Speaker 1: 42:15

If you see my like, you're on my social media, right, and you see that you only see the shit that I want you to see, right? You don't see that I just got over the flu and I laid in bed for four fucking days with 103 fever, with a rash all over the side of my head, looking like gingus kong's fuck, gingus kong's last conquest, because I'm all disheveled and fucked up. I don't want people to see that, so I don't show people that, right. Um, but I got dressed up for a 70s event and I didn't like any of the costumes, so I bought legit 70s clothes off the internet and I got all dressed up in the 70s and danced and did the whole fucking thing, but that was good for my image, like people are still talking about that shit. So when you go into your-.

Speaker 2: 42:56

I mean, when you first came in, that's the first thing we talked about.

Speaker 1: 42:58

Yeah, right, so take your marketing and design it to tell your story and who you are. That's your personality. Your podcast it doesn't matter what the name of your podcast is. It doesn't matter what the subject of your podcast is. People will listen or not listen because of you and they need to get to know you. You need to be a little better and structured about how people know you online and through those materials, because the people we met at PodFest know us. They spent time with us, they have met us and realized who we you online and through those materials. Because the people we met at pod fest know us, they spent time with us, they they have met us and realized who we are in real life and have made that judgment. But think about all the other people you're trying to reach that have not got that pleasure right. That is not, or whatever.

Speaker 2: 43:37

When they met me what I wouldn't call it pleasure, but uh, but um yeah, I wouldn't even call it a pleasure meeting you Like fuck you Like who's Ryan?

Speaker 1: 43:52

Who's this bearded prick?

Speaker 2: 43:53

He wasn't even drinking at the party the last night and he left us halfway. So who the fuck is Ryan? We don't care about Ryan.

Speaker 1: 44:02

Ryan, somebody who's went to enough therapy to realize what happens when I drink too much. Okay, that's what happens, all right.

Speaker 2: 44:09

I like that. We do it like I'm out, I'm out.

Speaker 1: 44:14

I'm out. Okay, I like this marriage, I'm going to keep it. I'm leaving. I did go home. I did go home and I took some videos and I told wife I went there and blah, blah, blah. I'm like, look, they even had like bitches falling from the sky and shit and all of this other stuff. She was not happy. I went, but she's cool, she's really super cool. But I don't blame her, you were well behaved.

Speaker 2: 44:37

I was sitting next to you, you were well behaved and even to the extent and I didn't even know you were married at that time I even asked you. I was like wait, are you married? And you're like yeah. I was like, well, this is even more impressive because the way you were acting is what a normal married person should act in a crowd, but at that time I didn't even know you were married. So kudos to you. Maybe it does take. It does take two fucked up marriages to find my gay life.

Speaker 1: 45:05

In both those marriages I wasn't the complete problem. I don't think any marriage, any one person is the complete problem.

Speaker 2: 45:12

It takes two, it always does.

Speaker 1: 45:15

I think the biggest thing that I got we'll give some marriage advice too. The biggest thing that I've got from the failed marriage is one respect your partner whether they're there or not. That's that. That's really what it boils down to. I can be fucking mad at her, cause I've been fucking mad at her Right, and that doesn't mean I run down to the bar until I don't run down to the bar, until the bar whore I'm mad at my wife, right?

Speaker 1: 45:39

I don't. I don't call my ex-girlfriend and tell him I'm mad at my wife. I don't. I don't go out and project that or I don't do this childish thing where I'm going out and get, even cause she pissed me off. It's you make that commitment that you respect your partner, whether you're there or not. Because you know what, you know why? Cause I was that guy. I was that guy that went out and did all that bullshit stuff, that did all that. And you know what, looking back, I wish I could go back and beat the shit out of me and just be a better person. But you're, you're, you're just.

Speaker 2: 46:05

I'm a future version of that person but but I'm glad you don't get to go back and be that person because you learned from that person. You, you were that person, you lived it and now you're like I'm gonna be better than the person I was, because I've already been that person and I didn't like it. And it's so true what you say there, because I had an ex-boyfriend and that's when I learned about like yo, I need to do better at this, because I used to be that person. If I'm mad, I'm coming to social media and shouting fuck this thing, I'm mad, like whatever. But then people feed into that and that's when people also try oh, she's now mad, I can get into her, and that's where it creates more problems.

Speaker 2: 46:48

But I had this ex-boyfriend who would be like, even if we are fighting and we are mad at each other and we are out, even though we didn't know we were gonna meet each other at that place, we're going because you know when you're mad you don't tell each other. We're living with each other, right? So you're not talking, calling or texting telling where you're gonna be, but if we with each other, right? So you're not talking, calling or texting telling where you're going to be, but if we met each other at a club or something, he would literally pretend like we were not fighting, not pretend, but he would still care for me like we were not fighting, making sure I'm good even if we were not, if we were in a club and different tables. He'll make sure, like how he normally does, order me drinks. Make sure, like that, how he normally does, order me drinks, make sure I'm good, make sure I get home safe. He'll even text you home, or even if we are hanging out with friends.

Speaker 2: 47:31

Even one time my friends were like, but I thought you said you guys are fighting. I'm like and this was the first time when it happened, I'm like I thought we were fighting too. And then later, when I got home and he made sure I was home, then he goes okay, fight back on. I'm still mad at you and I'm like oh, it's like. You don't have to give the outside people what they're craving for, because people are craving for that. You don't need to know all that look, I watch 90 day fiance.

Speaker 1: 47:57

That's like my guilty pleasure show, because I love to watch those fucking morons fight, right? I love to watch them scream and yell at each other. And plus you got variations 90 day the other way after the 90 days, whatever, I fucking love watching that drama. But you know what it's the same. Reason why I watched 600 pound life, right, is because I don't feel so bad when I'm sitting there eating a tub of ice cream or when I watch hoarders, because it doesn't make me as motivated to go clean my fucking house, right. But when I watch 90 day fiance, I you know, I'm like my relationship ain't that fucking bad. I would never do this right. I would never fucking do this, um, and it's funny.

Speaker 2: 48:36

You say that because I also watch trash tv like love is blind night, the first night and real housewives and everything. Only because I look at them and I'm like they're older than me and I'll never act like that and I realize my problems ain't even that much, because these are grown-ups, motherfucking people doing all this bullshit. So it kind of lifts me up, but it also gives me content ideas. People underestimate the power of these shows. It gives me constant content conversations. So would you actually do this? Let's talk about it. Let's do it because there's some people that will believe the shit you watch and they're like I'm that person, I would do that. I'm like, let's talk about that. Why? Why are you that person? Why would you do that? Why do you think that is right? So it's always content for me at the end of the day.

Speaker 2: 49:29

But before we end, because Ryan, I mean I knew we were going to have fun, but I wasn't expecting this much fun. So I feel like Ryan will be coming back because we have so much to unpack with Ryan and he has so much conversations and I'm laughing so much. But before we end, I want you to tell people, because people who are not in the marketing right, because most of us just look into this world of content creating or podcasting right. We just look in and we learn as we go. So can you talk about the differences between digital and traditional marketing and which better way to go for in case of your marketing and especially the budget? Because most of us, we are not marketing the right way because of budgeting right and the finances around it. So let's dig into that.

Speaker 1: 50:24

Yeah. So marketing and I'll make this as short as possible Marketing is a hot clusterfuck mess of a thing to try to figure out. You go on LinkedIn, you go on Facebook, you go try to look it up Everybody's got their leg up and their arm out trying to take your money to get you to market their way and theirs is the only way that's going to work, right? So remember when I went back to say not everybody that has ears wants to listen to your podcast, right? That's kind of what it is Now traditional marketing on a podcast. I don't know, unless you have a local podcast. I produce 21 podcasts at this point, so we have a couple of local podcasts. Traditional marketing works really well here. We've got some flyers hung up. We've got a piece of an electronic billboard. It's for the Chamber of Commerce, so we use other people's Facebooks, other people's channels, word of mouth. So if you have a local podcast, every form of traditional marketing that you have in your town is a viable thing that you can do, whether that's hang up flyers on a post, whether that's go to music shops that allow hanging up flyers. Get a piece of a billboard, get people to help you promote that. That's more traditional type Get a sticker for your car, get whatever, get it out in front of people, right? So traditional marketing, if you have a local podcast, is an absolutely viable thing.

Speaker 1: 51:47

When it comes to digital marketing and a podcast, there are, you know, our production company, and I don't mean to do a plug Titan Media Works. Titan Media Works is the company that I helped found and I work for now. We produce podcasts and we do everything except the marketing. I'll tell you why Because the podcast marketing is a tricky, tricky son of a bitch. That seems to be everybody's crux. How do I get more likes? How do I get more views? How do I get more whatever?

Speaker 1: 52:24

I'll tell you the first rule of that, before we get into the actual specific marketing make good content. End of story, end of stop, end of whatever. And I have two things that I want to tell everybody. When you're making content, you need to remember one when we copyright back to the Inc 5,000, when we copyright and that means we write blogs we write whatever. You do not write over a 10th grade level. Ok, it's better to keep it about ninth grade level, right, is that? So Remember that when you're making content, you should try to structure anything you're wanting to try, say or do within a 10th to 12th grade reading level.

Speaker 2: 53:08

And I'll tell you why?

Speaker 1: 53:10

And I'll tell you why and this is a comedy quote, and I mentioned the guy, george Carlin, more than I should have. But here's a comedy quote, but it'll impart upon you why you do that. Think about how dumb the average guy walking down the street is. Do that. Think about how dumb the average guy walking down the street is. Now, remember, 50% of people on earth are dumber than that guy.

Speaker 2: 53:40

It's fucked. It really is fucked. Right, you're going to be called an asshole for that, but it's fucked that's fine, that's fine.

Speaker 1: 53:49

marketing is honest. You can call me whatever the fuck you want to call me. It doesn't change the facts of the matter of of that. When you get into really high level advertising, high, whatever now, if you have a high level, highbrow business, ceo, um, educated, master degree podcast and these rules aren't going to fucking matter because your content is going to that upper echelon. If you have a creative podcast that you're taking the average Joe, the average guy walking down the street, you need to know that most of them are not on that same education level. So if you're trying to do this I'm better than you listen to me because I'm smart sort of podcast. And you're trying to do this I'm better than you listen to me because I'm smart sort of podcast and you're trying to broadcast that to that level. One, they're going to resent you for it. Two, they're not going to understand it. Three, you can keep going on that point right, and you guys can get mad at me all you want. This is science. This is not me being a middle-aged, fucking white guy that hates everybody. This is me being a middle-aged white dude that knows how to read. That's just kind of how it works.

Speaker 1: 54:51

So what you have to do is you have to spoon, feed and coddle your audience. So when you're making content, you need to find your audience and you need to pander to that audience. Joe Rogan panders to the audience, fox News panders to their audience, cnn panders to their audience, netflix panders to their audience. Joe Rogan panders to the audience, fox News panders to their audience, cnn panders to their audience, netflix panders to their audience. My Favorite Murder panders to the audience. Right, so you can come out of the gate and you can be the most authentic you that you can be. But once you start attracting that audience and once you start seeing what that audience is, you need to start making differences in your content to make sure you keep that audience. That's a hard thing to tell people, but that's the truth.

Speaker 2: 55:37

Right. People don't like hearing the truth.

Speaker 1: 55:40

So now that you have your audience, now that you know who they are, now that you know whatever, then you can pay Facebook ads. You can pay Insta ads, meta ads, whatever and then learn how to go in and set who you want that to go to, right. So my audience on Business Uncensored is middle-aged white dudes, right, and I know that. I know that from analytics, right. So what I do is when I take out ads for that, I go what other things to middle-aged white business guys do? They like the wall street journal.

Speaker 1: 56:12

So, people that read the wall street journal I also want them to get an ad for my show, right? People that read popular mechanics I want them to get an ad for my show, right, you, you start matching those things up, so you would know what people that like your show do, right, you would know what other things that you do. So when you start filling out those ads and when you start doing the digital marketing and you say, what interests do your, do your viewership have, you start doing that Uno match game of my viewers also like X and not X the thing, but blank. Thank you, elon Musk, for fucking that, I know.

Speaker 2: 56:49

I know we say X. It sounds like we're giving tweeters our platform.

Speaker 1: 56:53

Right, but my other viewers like this. So then you can take $50 into a meta ad and be way more effective. What your problem with meta ads are is you're throwing 50 bucks and saying, here, mark Zuckerberg, pick the category where you want to put this, and they're like nah, we'll just keep taking your money. So what you have to do is learn how to identify your audience, learn how to narrow down your audience, and every digital marketing avenue has a way for you to go. Input the metrics you know about your own audience, and that is how you get effective digital marketing on a podcast.

Speaker 2: 57:28

I love that and thank you so much. And for all those people who are wondering how much funny he is, you need to follow him on Facebook. His comedy side comes on his Facebook post. At one point I had to be like let me stop commenting because I feel like I'm that stalker friend who's just commenting on every post because it's really there.

Speaker 2: 57:52

Ryan it was a pleasure having you and I'm definitely going to have you back. Before we go out, please let the people know where they can find you. Actually, I'm actually going to be reaching out to you later on during the week, so are you giving me some good pointers on what cause? I know I am all over the place, but I need help so we can kind of dive into that. But for all those who want to to reach you, let them know where they can reach you, where they can find you. If you have anything amazing, you're working on that, you need support. You need people to go check it out. Let them know. And advice for those people who don't know how the fuck to market their show yeah, I love talking marketing.

Speaker 1: 58:39

Getting me to shut up is the trick. So if you have any questions whatsoever, you can just type my name in on Facebook. I'll come up. I'm the most popular Ryan Shearer in the country. I'm not the only one, but I am the most popular Ryan Shearer in the country. That's not saying a lot. There's like six of us, and most of them are young. I don't know, but if I got a beard and a hot wife, that's me.

Speaker 2: 59:03

He does have a hot wife Shout out to Ryan Um so.

Speaker 1: 59:08

LinkedIn same way. Uh, you, you know LinkedIn same way. I think my, I think my Facebook is sheer dot Ryan. Or my Instagram Sorry, my Instagram is sheer dot Ryan. Uh, you can find me on there, Uh, but yeah, linkedin, I'm all over LinkedIn. I'm all over Facebook. All my stuff's public Like. I don't, I don't hide anything. Who I am is who I am. That's one of the big things to it. And you can see me.

Speaker 1: 59:33

I do public speaking, I do podcasts, I see whatever they call me at this company, and I've also got my own little marketing company called Side Hustle Marketing as well. So if you guys need any help at all, I love helping people, so just let me know. And as far as money goes, I charge everything on a sliding scale. By the way, not Titan MediaWorks, titan MediaWorks. I have partners. They hate that, but I'm talking. My marketing, my whatever is you. Tell me what you can afford and I'll tell you what we can do for that. And even if it's free, we can have an hour long talk and that costs me nothing, that costs you nothing. It probably got me out of doing some other shit I didn't want to do. So talk is cheap, talk is free, but if you want me to like help you continuously, we'll sliding scale it right. I'm not going to do $10,000 worth for eight bucks. That's not okay. But we'll make sure and and figure out some sort of exchange balance.

Speaker 2: 1:00:28

Yeah, yeah, absolutely I love that well. Thank you so much, ryan, and for everybody who was, uh, watching when shit happens over and watching the replay, make sure to hit him up and have that conversation, because I'm about to up my game, my marketing game with ryan. So sorry for you if you're going to be sleeping on this shit. But, ryan, thank you so much. I just realized that I have 30 seconds before I jump onto my next live, so I'll be back at 3 pm with another Purpose Family and Ryan, I'll be messaging you shortly.

Speaker 1: 1:01:00

Absolutely.

Speaker 2: 1:01:01

Thank you for hanging out with me hey absolutely Bye. Bye, bye, bye.

Speaker 3: 1:01:12

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