Talk Shit With P
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I am Paula, owner & host of Talk Shit With P Podcast, a place where we celebrate the stories and talents of creative minds, all while raising awareness for mental health.
We provide a safe space for creatives to share their experiences and insights, while promoting overall mental well-being within the community.
Join us each week for inspiring conversations and resources, as we navigate the highs and lows of creative journeys and discuss effective mental health management.
Whether you're an experienced creative or just beginning, Talk Shit With P is the podcast for you!
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Talk Shit With P
S7E5 - The Future Is Now: Exploring The Revolutionary Impact of AI!!
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This week on our podcast, we're thrilled to bring you an insightful conversation with Mark and Nick from the Empowered Podcasting Room. We deep dive into the intriguing world of artificial intelligence (AI) and its transformative impact on the podcasting industry. We explore different types of AI, discuss how it's catalyzing creative workflows, and speculate on the future of AI in podcasting.
Imagine a world without keyboards, where next-gen podcasting keeps you informed about the latest AI tools. That's the world we're heading towards, and our guests share their experiences of how AI tools like Jasper and Lately AI have boosted their creative potential. We also delve into how AI tools like Chat GPT are morphing the way we interact with technology, creating a more authentic sound in content creation. We discuss how AI is not just about automating tasks, but also about maintaining a unique voice and style in our content.
Furthermore, we analyze how AI is revolutionizing marketing campaigns and creating visually stunning content, with Nick and Marc sharing their favorite AI tool, So, tune in to get a fresh perspective on the role of AI in podcasting and content creation.
LINKS:
Marc - iRonickmedia.com | NextGenPodcaster.com | Instagram | Clubhouse | https://linktr.ee/ironickmedia
Nick - Nine-Five to Freedom | NextGen Podcaster | Instagram | TikTok | YouTube
Marc Ronick is the founder of iRonick Media and co-founder of NextGen Podcaster. With 17 years of podcasting expertise, Marc has transformed the landscape of audio content through cutting-edge production, branding strategies, and AI-driven tools. As the host of a daily Clubhouse room, Marc empowers podcasters with insights on mindset,
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Exploring AI and Next Gen Podcasting
PaulaIt's like, oh my God, get the fuck out of my head. Like I feel, like I even dream about AI and I don't even and I'm not that obsessive like Mickey Mark.
MarcWell, my question, paula are you dreaming about AI or are you dreaming about the AI boyfriend and husband that you're working on right now?
PaulaThat part, that part. I'm creating them in my dreams. Yeah, I'm creating them in my dreams. You know, I'm creating my Ken in my dreams with AI Nice. I'm speaking of Ken, just a talk of curiosity.
PaulaWe will be discussing creative journeys, the high lows and the ways we manage our mental health through it all. Join us each week for inspiring conversations, useful resources and a community of like-minded creators as we dive into the minds of creative beings to explore their journeys, struggles and triumphs. So, whether you're a seasonal creative or just starting out, talk to you with peace. The podcast for you.
PaulaAll right. So I've been talking about empowered podcasting clubhouse room for a long time and for those who have been listening to my podcast, you know I had two other members of Empowered Podcasting Room. If you follow my newsletter, I actually write about it a lot and I actually started doing something last week, inspired by Mark, who I have in this episode, and I started doing a shout out on my newsletter. And actually this week my newsletter that I went out today morning was a shout out to Mark himself and I have him right now as my guest. I know right, I gave you a nice shout out actually and it did not pay me, just FYI, but you might have to pay me for me to give you a shout out on my newsletter. But I have the incredible Mark and Nick from the Empowered Podcasting Room with me today and we are going to talk next gen podcasting all about AI. Welcome guys to Talks. Share With Pee, thank you. Oh, look at that, that was like jinx, you planned that.
PaulaBy the way, guys, these two people were supposed to be actually on season six. I had to actually threaten them for them to end up finally making it here, but I'm glad they finally did. So how are you guys doing today?
MarcI'm doing well, paula. I was telling Nick I don't normally do interviews in the evening because I'm usually wiped out by them, because I think I've shared with you before. I get up at like 4.45 in the morning every day, so by this time I'm usually pretty white. But I made sure I literally went. I did like 50 push-ups. I walked around my house a few times outside. I made sure I got the energy going for this because I know I need to bring it when I come on your show.
PaulaWell, good thing, Mark, this is not an interview Talks Share With Pee. We just talk shit. So right on, and I'll list you the 50 push-ups, because I'm not sure if Nick can even do five push-ups.
NickOh yeah, probably not right now, maybe back a few years, yes, but not now, definitely. Yeah, I think if we took Nick in his prime and me in my prime, I think Nick would probably outdo me, being that he was an athlete for several years playing baseball and what have you.
MarcSo I don't think I could hang with Nick as far as that goes. If we're comparing prime versus prime, yeah, but the fuck is that you just stand 15 and you know.
PaulaAnd then he's like still about to be like actually a dad is going to have to be teaching that all around the issue. And he was an athlete. I expect more from him. Yeah, that's fair.
NickThis, this I told my wife when we were like found out that we were going to have a baby, that I was like this is going to be my time to like work out and get in shape, like while she has babies like nine months for me to like just get after it. And we're several months in and I've worked out a handful of times. I was about to say I think I've seen your wife walk out toward a new I have seen you doing his drinking beer on the boat and relaxing on the boat and, you know, drinking beer in the shower, and.
PaulaBut my first question goes to and this is inspired by, say, nick, what is AI? I should have seen that coming and I didn't. I was smart.
NickI would have had like a whole big, like 45 minute presentation on it. So you should ask yeah, I didn't have.
PaulaI wasn't prepared for that. In my own words, AI is, and this is for sit as well.
NickAi is basically a computer program that is meant to imitate human activity or human interaction or human like responses. That is my, that is my, that is my, that is my, that is my, that is my definition of AI, Mark do you agree with that, and don't just agree, because it's your partner in crime right now.
MarcNo, it would be great if I could outdo him right now, but I think that that's actually, I think that's accurate and I really do think there's probably a lot of different ways you can describe it too, because there's different types of AI. There's the, there's chat GPT, which is the generative AI, and there's all sorts of types. So, yeah, I mean, I think, making it in, putting it in general terms, I think Nick hit the nail on the head.
MarcI mean if you think about it, it's Well I'll sit and I'll be very proud of you.
NickYeah, we're going to have to snip this for sure and just send it to him.
MarcYeah.
NickI mean, if you think about it like when the the idea of AI came out, initially it was like to imitate human intelligence, artificial intelligence, so like we're finally getting to the point where that feels real, like with chat, gpt, and you can have a conversation with the AI, where it does feel intelligent. So I feel like AI. Before it was just like computer numbers, like everyone just pictured, like a big computer system, like super computer, and now it's like actually turning into something more life-like, which I think is awesome.
PaulaI know they're going to be boyfriend, so I can finally have a boyfriend and a husband through AI. Look at that. Life is evolving now. You guys have been fascinated by this from the get go like from the. What got you fascinated, like, how did you guys end up being so fascinated with this AI? You're muted, mark.
MarcI'll start. Sorry about that. I need to be off mute in order to do that I was like shoot, my headphones are going out.
PaulaI was like wait did the connection die or something, because I was seeing the phone go, but nothing.
The Impact of AI on Creativity
MarcYeah, yeah, exactly. So I think Nick is really responsible for my infatuation with AI, just in the sense that when I was using it prior to the emergence of chat GPT I guess that was 3.5, I was never terribly impressed with it. There are definitely things out there like there's Jasmine and formerly, jasper, and there's other tools out there that was helping a lot of people with writing things, but I just never really liked it. I never really got it. I never really felt like it was doing what I really wanted it to do. So when chat GPT started getting all the hype, I was basically brushing it off. I was just pushing, like you know, I don't need more of that, but Nick kept pushing it to me and he kept saying look at this, look at this, I can't believe.
MarcLook at how you can do this. And finally, I was just. He blew me away enough that I had to go and start playing with it and when I did, that was it. I was hooked.
MarcYou know I've said this to you, paul, and I said it to Nick a bunch of times it's really, in my opinion, at least right now, the stage that it's in it's like a calculator for words and information. You know, it's the same thing. It's like you give it a problem and it spits out the answer. The only difference, I would say, is that it's not quite as accurate as a calculator spitting out the answer, but ultimately it's very accurate and it is amazing what it's done for me.
MarcI'll speak just for myself, for me as far as my creativity goes, because it's not doing the work for me, but it's helping me get to the place that I want to be. It's helping me expand those ideas that I have and build on those ideas that I have, and that's been something I've been looking for for a long time now. You know, paul, I had ADHD and I think that's been a big factor in what's helped me back from being super creative. So AI is allowing me to do that it's giving me that freedom and it's giving me somebody that I can bounce ideas off of without any judgment. So I think that's probably what's been most exciting for me as I started getting into it.
NickI think for myself, I really got fascinated with it actually a few years ago, prior to chatGPT kind of coming on the scene, and it was because I had kind of stepped into this entrepreneur space while working a full-time job and then launching a podcast, and I was like I was doing all of these things in addition to working 60 plus hours a week and it was like there's only so much you can do as a single person to juggle all that stuff. So I was always really into the systemizing, the building processes, like automations and that type of stuff. And I started coming across some of these AI tools that they weren't great, but it was still like really fascinating to see how they worked. Like something like Jasper I think. I found it was a different program on AppSumo. That was very similar. It was like you want an ad for Facebook, give it a topic and boom, there's a topic or there's an ad generated for you. It wasn't perfect but it was like holy crap, like this is really cool.
NickAnd then I came across lately AI, which they blew me away.
NickIt was like you put in a blog post and then the AI goes through and scans that blog post and pulls out social media posts for you and when I saw that I was like that's insane, like that is so awesome.
NickAnd it just slowly kept evolving up until chatGbt released and it was like everybody went nuts for it and there's so much more use cases for it now because you have the flexibility to play with it and I mean, yeah, I'm in the same bonus market. It helps with my creativity, it helps get me a good chunk of the way through a lot of the processes that I would dread like getting started. If I'm going to write a blog post, I know the important, like the big hitting points that I want to get to in the blog post, but I got to fill in all the background additional details around that that just take forever and just would bore me to death. Well, now I can get chatGbt to write the boring stuff for me so I can focus on the exciting stuff. Like that, to me, is where I find the most use out of it as of right now.
PaulaThat's so true. It really is a time server. I know I've used it, for I hate coming up with titles for my episodes. So I use chatGbt. Like I tell you, like what my? And then it just gives me list. Even like, when I have captions for Instagram, I will write what I want. But I'm like, can you make this much better? Or death or something. And it comes in like a meta wording. I'm like, oh, cool, yeah, so I've used it in there. I'm like, oh my God, this is so quick, because sometimes I'll I'll take longer to post because of the captions.
PaulaLike I literally hate posting on social media. I'm okay with posting on my stories because I don't have to think about captions or hashtags, but chatGbt has made it a little easier. Like, okay, this is what I want to say, can you make this into an Instagram post? And it just writes it for me and I'm like, okay, I like that. I just edit this, remove this. So I see the fascination of it, because in the beginning I used to be like, fuck that shit. I'm not, I'm not getting in the train. I don't want to. I don't want to learn something new, I don't want to be no, no, this way, even anytime.
PaulaI hear something, I come to you guys. I'm like, hey, you guys, have you heard about this? Is this rigid, should I?
MarcHold on, I have a question about that. Actually I, for some reason, just knowing you as well as I know you now, I picture you interacting with chatGbt in a similar way as you would interact with me if you had a question or if you wanted my help with something, and so I'm curious is that what you do? Or do you do you go out and find and copy and paste people's prompts, or maybe prompts that Nick and I have shared with you? Like, how do you do that? Do you just say, like here's my caption. I don't like how I wrote it. Write it better for me. Is that is that kind of how you do it? Yeah?
PaulaI talk to it and I will start hey, and they'll be like hello there, how can I associate it? And then I give them and then, if I don't like it, I'm like can you shorten it, can you make it deeper? And it also still works with me. But because, again, as I talk, and because I use passwords, sometimes when I use passwords, even when I input talksheets with people, we cannot paste. Yeah, but I do talk it. Yeah, but I do that because I still want my voice in it, so I try not to to say anything.
MarcYeah, I appreciate that because and Nick and I talk about this a lot is that we think that a lot of people, when they are introduced to chatGPT and they hear all the hype and they get excited I'm going to go try to use it. And they try to use it, it comes back with a mediocre answer and they give up, right, and they think that there is some special, magical way to interact with it. But the truth is, the way you're interacting with it I think is brilliant because, yeah, just use it as a conversation and then you'll start to learn how it works. It's going to tell you things. That is going to help guide you. It's also going to give you maybe poor answers, and you can then just take a step back and look and say, okay, why did I get such a bad answer here? Let me try to ask the question in a different way, but so I like how you're doing it. You're just talking to it, which is really, I think, the way it's supposed to be done.
NickI kind of buried a rant into my caption on one of the Instagram posts that I did about exactly what Mark is talking about, because it's like so many people get frustrated because it doesn't give them the perfect answer, like they can't tell it to do something, and then it gives them exactly what they want and then, in the same token, they don't want to use it because it takes their voice out of it and it's like it's not mine, it's cheating, it's using AI. I can't use that and like exactly what both of you guys are saying right now. Like, paula, how you use it is how we should be using it. Like, use it as a way to get you 80, 90% of the way there, that's 80 to 90% of the work that you didn't have to do already, and then you can focus on the other 10 to 20% to actually make it legit, make it what you want it to be. I went off on Instagram about the whole thing. I saw that.
PaulaAnd that's the truth. You know people want quick answers, but, again, because I kept on doing it and the more you talk to it, it gets used to you and it gives you and it's not supposed to give you a perfect thing. If you want your voice, you give it and you're like okay, I like this. As you said, it has given me 80%. All I have to do is see okay, I would never use this word. Let me look for the word I would use and just switch it up.
PaulaAlso, again, as much as I don't want to get me discredit, I the reason why I am able to do that is because of you guys. Because you guys, in the couple sessions, anytime you talk about AI, or even in the next gen the rooms that I've attended, it's because you guys keep on sharing on how to use the program. So I do listen and anytime I go, I input that. So, to be honest, it wasn't like oh, my God, I should just be talking to it like this. No, it was because of you guys constantly sharing with us how to use it, how to get value from it and how to. That's I ended up practicing it. So, nick and Mark, it's all because of ya, but since we're talking about, I'll take the credit.
NickIf you're gonna give it out, that's okay.
PaulaSince we're talking about, I shared about next gen. What made you guys decide to come up with the next gen protester community?
MarcNick, you want to take that?
Nicksure, yeah, actually, before the AI stuff happened, mark and I were talking like we met because of podcasting, like both of us being the podcasting space, and we had already been down on certain things and working together, and we were talking about, like how do we like make this like more official, where we can actually like work on something legitimate together?
The Role of AI in Podcasting
NickAnd then chat GPT came out and we were both going nuts for it and we realized that not many people were Using it the same way that we were using it and we're like there's a huge opportunity here for content creators, podcasters, to take advantage of this stuff, and no one's really talking about it. So, like this is our opportunity. Like this is how we get in business together and start working on something to Help all of these podcasters that are seen at everywhere Like chat should be tea, chat to be tea, chat to be tea. And then are kind of overwhelmed by the idea of, like you said, paula, learning something completely new. Now I have to get into this thing and understand it, and we just saw that opportunity. We're like we need to jump on this now while it's like fresh, everyone's excited about it, but yet don't really understand it yet.
MarcYeah, and I would say that the big thing why we felt like this was such a good fit, both for us and for podcasters, is because one of the most frequent things we hear from a podcaster is that it's taking too much time Up from from their lives right. They want to be able to go and do whatever it is they want to do maybe it's a full-time job, maybe it's just to go out and have their life right and podcasting, especially early on when you're getting your feet wet, can take up a ton of time. So I I probably monetization is the other big question we hear people always ask and how do I make money off my podcast? And we think that Chat, gbt and AI tools like it can help solve those problems. So we're looking at this as making ourselves or differentiating ourselves and the next-gen podcaster brand from the rest of Podcasting.
MarcAnd to be very clear and this is something that has taken Nick and I a few months now to come to grips with is we're not doing, we're not providing a service that's solely about using AI. We're promoting a service that AI is going to be one of those tools to help you be more efficient, to be more effective, to create to be more successful, but ultimately, what's? Yeah, that's really what it's about. It's about people being more Efficient, and that's what we're trying to bring to our community through AI, through traditional software, whatever it takes to help you with your podcast, whether it's AI or something else, that's what we're about.
PaulaNo, that's true. I mean, ai definitely does, especially if you are a one team person, which most podcasters are, and then there those of us who also have full-time jobs. So you gotta work a full-time job, you gotta come back home and it's right. Sure, no, it's a blog post captures.
PaulaIt is this is some people end up quitting the checkers. It is. It takes a lot and AI keeps coming up with all these tools that makes it easier. Speaking of that, we have seen that our AI is rapidly evolving. You know, and how do you ensure that your community stays updated with the, with all these advancements and innovations in that AI technology for podcast? Because every day something new? I mean we have spoken about this. I've constantly messaged you I Eat. As I said, I hate trying new shit, especially in technology, like I want. I want somebody to already just be like here, but I constantly saw how do you guys stay up to date with us shit.
NickI Mean If you were to see Mark and I's conversations throughout any given day. It's literally us sending each other AI related stuff pretty much all day, like non-stop, and One of the one of the ways that we're actually Keeping up with it is using AI. Believe it or not, we have and this is just a good tip for anybody who's like wanting to stay on top of stuff or maybe even content creation related. We use this app called feedly, which pulls all different kinds of articles and things like that from the internet and you can set different Parameters. Like you can say I want articles about this. Well, they have an AI function. So now we basically have a constant feed of articles. Whenever, like a new art, a new AI tool drops, like we get a, an article that talks about it, like we, we have access to it right away. So, yeah, I mean, aside from just being in it all the time and Constantly keeping each other in the loop, like it, it is a lot, I agree, like it's it's kind of exhausting and we follow influencers to.
MarcWe follow other AI people right, because they might get some information before we get to it and we're gonna see and learn what they've learned and then we're gonna go play with it and see what we can learn about it and how we can relate to podcasters and content creators.
PaulaAnd I was about to say cuz okay. And you guys say you get the news, you follow this and and you all agree that it is a lot and can get exhausting and apart from that, you also have to keep up with the podcasting news. As we all know, on Wednesdays in our Empowered room, you guys do share all the podcasting users. How do you guys stay sane? I?
MarcDon't think we are to be honest with you, I.
PaulaFeel like this is why your community, the next-gen community, is very important, cause you guys get to do all the research and figure which one works, which one doesn't, and you come and share. So I like that. That's because if I was going to constantly be looking out for new tools and then trying to play with them and figuring out what it does, oh my god. But when I look at Nick in his element, when he does that, when he shares this video, I'm like you really need to be passionate about this shit, because Nick doesn't look like it's really both of them.
NickIt's. I mean it is exhausting because, like you said, it's constantly evolving and changing and like every single day it's like there's something new. But I think I can speak for Mark as well. Like we're so excited about all of these changes and how things Can make what we do better and easier and faster, and it's it is exciting to kind of see, okay, this new tool just dropped and it can do this, this and this. Like how do we apply that to podcasters? That can save not only us time but everyone else time, and I don't know. It's just it's cool to See this evolution and then throw on top of the fact that I'm like obsessed with Systemizing things. It it just kind of clicks like if AI can help me systemize something better, I love it.
PaulaIs that why You're ended up coming up with the first of all 100 plus? That's a lot already, but is that one of the reasons why you came up with a 100 plus? Ai tools for podcasters?
MarcYeah, I think. I think that's a big reason why because, like you said, paul, and there's just so much out there. So, and we recognize that we have built a community prior to next-gen podcaster that Wants information and looks to us for information. So why not provide the top tools that we've at least tried out or played with and provide that as a resource for people? And I think that you know it's a lot, it's still even a hundred plus tools is a lot of tools.
MarcTry to make that easier for people like you, because what what you could do is you could just go there and search for the different types of Tools that you're looking to to receive help with, right. So if you want a video editing tool that's AI related, you can search in that kind of category for it. So, yeah, that that's that. Hopefully you'll go and check that out and play with that, because really, we try to make it as simple as we can so that it's not so overwhelming. Again back to my ADHD. That's my mission for other people, because when I get a lot of information too quickly I check out it's just too much information overload, right. So I want to provide a service for people so that they don't have to feel that. I want to give them the easiest way possible to consume new information, to learn new things, and not Feel overwhelmed by it and instead be excited about it.
PaulaAnd I'm not gonna go ahead, nick.
NickI was just gonna add Like to that point, like it is a little bit of a balance as well, because we realized that Some tools aren't going to work for some people and other tools will. So being able to provide Options, like searchable options, at the very least to say like, okay, I need a video editing tool and this one doesn't work for me, but there's this other one here that does. Like we're recording this podcast right now on StreamYard. Streamyard works great for some people. I personally use Riverside because I like some of the features that come in Riverside, like it's the same thing. So it's. It's balancing the Complete overwhelm of all the tools versus like what tools can benefit specific people differently.
PaulaNo, no lie, I'm not against StreamYard. I don't want them to end up looking me out if I say this shit. But I'm a big fan of Riverside, but Riverside doesn't like me. Because how are you gonna say you need to have Google Chrome to use it, but when I can't use it on our Chrome laptop, it doesn't work on my Chrome laptop. And I've used it to them and they're like oh so, yeah, it does it. It's a Chrome laptop, I'm like, but I use it to Chrome and it's a Chrome laptop like making it make sense.
PaulaBut I'm a big fan of Riverside. I love everything that they offer, like even their the effects and everything. So maybe one day, one day but I do say this to say that you guys, you're the underplus AI tool. That was a Great tool for people, because a lot of people knew that and I know I shared it with a lot of people I personally didn't open it because I mean, I did open it, but I didn't because of my anxiety I get like overwhelmed and stressed there but also because I know if I want a specific tool for AI, all I need to do is.
MarcNick, mark, and that's what we that's one of the things that we thought was important to offer to people Right went through Nick's and podcaster To be able to get that direct access to us because, like Nick said, there are different people that Learn things in different ways. So we're trying exactly all the different ways to cater to the different styles that are out there.
PaulaOh yeah, that tool is very amazing and very useful for a lot of people. My personal way is just annoying you all into just telling me exactly what I'm looking for, and I love that, especially when I have to annoy Nick for it, you know.
NickNext time. I'm just sending the link. Go see if it's on the list.
PaulaI want you to do that and you'll see what I do on threads. Did he tell you what I just posted for him on threads of today's a-ha?
MarcOh, maybe I might have seen that.
PaulaSo, let me ask you guys, where did the name Next Gen come from? Why did you guys pick the name Next Gen? Just out of curiosity.
NickYou are always available.
PaulaI mean that is important to you. That is important it is, it is.
MarcHonestly, nick and I were Throwing out names, like literally just throwing names back and forth at each other, and I think it was just. It was me, somehow. That name just popped in my head Next Gen Podcaster. It made sense to me because this is kind of incorporating things like.
MarcAI into our podcasting. It does make us kind of a next generation of podcasting. You know, I've been doing this for over 17 years and it's changed a lot and I think it's fair to say that now, when we're with all the new tools, including AI, we really are a next generation of Podcasting. So it just felt appropriate and, like Nick said, it was available, so we took it.
PaulaThat's so true and I feel like, because you're going to podcast movement, I feel like once you're there, I know when you come back you tell us about how much AI, chat, gpt conversations were happening and they're like, I only sing it for podcast next year. So I can only imagine how podcast movement is going to be, because that's all you hear about these days.
AI in Podcasting
MarcI mean Paula, we. When we went to Podfest in January, there was one Discussion, there was one talk about AI and chat, gpt, and that was it. Now Podcast movement and also Podfest for next year they have a whole track for AI. There's gonna be Unlimited feel like unlimited talks around AI. Just in a matter of months it's amazing how much it's changed.
PaulaActually there were two, not one was there too.
MarcMaybe I missed one.
PaulaNo, not right, but there was also A Kori Beyer. He even started a podcast recently with AI. He did a presentation Presentation on that too. He has been going crazy. Yeah, even on the Podfest, the one which happened virtually, he also did another presentation and then he was doing group meetups which the Uber are forgetting, booked like any time. I tried to enter now just going to support him, I think it was this one is started becoming a. I open a Like. Okay, because you know sometimes what trends come and then they disappear. They don't last this way in the beginning, just like how I'm a user our favorite mama she didn't want to get to threads in- the beginning, because she was like, let's just do it.
PaulaLet me see how long it will stick before I jump into it. So that's how I was looking at Chagypti and I am like, yeah, I mean we've had this robot's in sheet for a long time, so maybe it's just a wave that's gone past. But now it's like, okay, this wave I'm passing, this is here to stay.
MarcSo I don't. I think a lot of people thought that, paula. I think a lot of people were thinking this is just a trend and what is this? And it's not gonna last. But it's too powerful to assume that. I think it is definitely here to stay, and now it's just a question of how quickly is it gonna evolve?
PaulaI mean, it is evolving quite quickly. So we have talked about in the beginning. We have talked about how podcasters are scared to use it because of portraying that unique podcasting style of theirs and not wanting to lose their voice, right? So how do you guys guide podcasters in your next gen in using the AI tools but also keeping their voice, having their voice in it, because that's what most people fear, right? Like, oh, if I use AI, it's gonna sound like a robot, it's not gonna be me. So how do you guys make podcasters understand, like, yeah, you can still use it and it can be from your voice?
MarcNick, you wanna go?
NickYeah, I'll start that one off. I think the big thing, kind of what we touched on before, is going into using these things like chat GPT with the intent of it getting you 80% of the way there, not with the expectation that I'm gonna press a button and then everything that I need to be completed is gonna be completed or scripted or outlined or written, whatever it is that's. I mean a lot of the articles and even some of the videos, now that we've launched the YouTube channel, it was these have been written and planned in conjunction with chat GPT and we take the content and we change it. We almost like for a blog post, I almost rewrite the entire blog post to make it sound like me. The skeleton is there, it's what I want it to be, the structure is how I want it, but now I just need to go fine tune it and tweak it and make it sound like me and what kind of message we wanna send.
NickSo I was kind of joke with Mark when we were kicking this stuff off, like I think it would be a funny challenge to put out the articles and like challenge people and just say, hey, did we use AI for this? Because I really think that people would have a hard time determining whether or not we used AI with a lot of the content we do, just because we do incorporate ourselves into it. So, being able to use it as that jumping off point build the skeleton of what you're looking for. And then you go fill in the organs and have to go follow the anatomy theme but like fill in the meat of everything that needs to be inside that. Like that's where the power of this is right now, because it, I mean I'm gonna tell you right now a blog post, or even like doing these videos. These would take me probably a week to write a blog post, typically like the kind that we're putting out. I can get multiple done in a day.
PaulaI hate writing.
NickI swear you, yeah, I'd say, but it's valuable so I'd stick to it and I keep doing it. But now with chatGPT, like I can effectively write some very high quality content in a few hours an hour I can put out like a very nice blog post, and it's I don't know as a podcaster, where we have to be doing all kinds of things and we have to be doing social media. We should be putting stuff on the website. We need to be doing everything If we can get AI to help us get 80% of all of that stuff done, and then we basically just have to go in and tweak a little couple of things and we're good to go Like. That's the goal, right there.
MarcYeah, I'm gonna teach you right now, paula, how to teach it how to write like you, how to sound like you, and it's for you, I would say give it a bunch of transcripts from your podcast episodes and tell it to learn everything about you and your tone, the way that the grammar that you use. You can ask it all these different to look for all these different characteristics about you and how you speak, and then, at the end of that, you ask it to summarize, give you a summary of your speaking style, your writing style, and it will give you that summary. And then all you gotta do is copy and paste that summary, basically, and tell ChatGPT to write you a blog based on that summary right, based on that style of speaking, and it will absolutely write it way more like you would write it, versus just telling it to write without any knowledge of how you speak or how you write.
NickI was hoping you were gonna bring that up, because I feel like nobody's doing that. And yeah, if you say give me X Y Z, it's gonna give you X Y Z. So if you give it your own content and say write content exactly like this, it's gonna end up writing content exactly like that, it's like a key code.
MarcAnd then what you can do is because what it's gonna probably do if we're basing it off of a transcript, it's gonna write like you speak and you may, and a lot of us write differently than we speak right, so all you gotta do is see that version that it spits out. You have two options. You can go through it, like Nick was saying he goes through his stuff and kind of rewrites it to make sure it sounds like his voice. Or you can go back to it and tell it to clean it up a little bit, tell it to write it a little bit more formal, or clean up the grammar a little bit. You can ask it to do those things and it'll go back and rewrite it and then you can review it again and decide is that good enough or do you wanna tweak it some more?
PaulaAnd I've done that. Like I was saying, I've done that because I write like I'm still in high school. You remember back when I was? I remember back when I was in high school and writing short form was there is sheets like calls instead of calls. So I still write that.
PaulaThere's certain things that and sometimes I look at myself and I'm like I'm a 34 year old grad school. Why the fuck am I still writing? But only because it's not professional, like when I'm just writing shit on social media or anything. I'm like why would I be professional on my podcast when my podcast is not a professional podcast, right? So I tend to write that.
PaulaBut sometimes, when I also write my dad messages, my dad is like I need to Google some of the shit. You say because why? So, whenever I give it, that's why I always write my caption the way I write it, and then I'm like can you write me in there? And I've done that with Google as well. When you remember Google on Gmail, it has that at the bottom where it can turn it into formals, and so because I really hate writing formal emails, so I will write and then I'll post there formal, and it knows and it's amazing. But then I will read it and they're like okay, this sounds way too formal than even me I will speak. So I end up like cracking it up a bit. So, and again, as I say it, even though I don't wanna give Nick the credit, I've learned all this from you guys.
Using Chat GPT for Content Creation
MarcAnd just to be helpful for anybody in your audience who's saying oh, I don't have a podcast so I can't teach it based on the way Mark just told me. Well, that's fine.
PaulaUse voicemails.
MarcIf you want and get a transcript of the voicemail or share anything that you've written, share emails with it. Copy and paste emails that you've written. Anything that you have that's in your voice, whether it's written or audio. That's all you need to teach it how to speak and write like you.
PaulaAnd you know what, in the very beginning. You remember Sandy, she in the beginning of the podcast. She also came into the room a few times and then she ended up having some life stuff. So she hasn't been around much. But I remember because I've been wanting to write my book for two years but because, again, I hate writing like I always wanted to be good in writing but I cannot write for shit. Like the words I'm like why am I writing like like six times a one? So that has delayed my book writing.
PaulaSo when she started exploring with chat, gpt, especially with CAPSHO, right after the podcast she joined CAPSHO. She's like you're a pro, do this, you can write your book with GPT. So I was like, okay, let me try it. And I sat down and I was like but because again I didn't know how to talk to it, it ended up frustrating as I fuck, this shit, I'm done. And then, after I started listening to you all and learning how to actually function it, I was like, oh, okay, but then I ended up getting a better offer for my book. So I didn't use it but also gave me ideas of how to use it for my captions. My, I mean, I have wrote a book. I'm breaking up message through chat, gpt, but anyway I mean it. Really it has made me realize how it can still sound like you as long as you're patient with it. But most people are not patient, you know. Most people just want like people say it's a robot, it's supposed to do this, it shouldn't do that, but it's supposed to also know you.
MarcYeah yeah, it's a robot with artificial intelligence, so it is designed more or less to be like a person, right? So if you go to a person and you tell them write me a blog, well, they're just and they're gonna. If they're just gonna obey what you say, they're gonna write whatever fucking blog they wanna write, right? So instead, instead you gotta be more specific, put in your specific order, and it will obey.
PaulaIt's just like a virtual assistant. You have to kinda teach them. You know where you still have to. They can do it your way. So why would you expect anyways? So, which is what? I'm excited, because right now I don't have a blog, I don't write blogs, and I remember Niko's. Like you don't have a website, what the hell, but I gotta get on that huh.
PaulaFor what, for what? And she put me to shame and I even felt it. I was like damn Niko's putting me to shame and this hurts, like it really hurts. But I'm working on it. I do have a domain, at least I know, once I fix my website. Because the whole idea of writing blogs again, I hate writing, but now that, because I'm getting to how chat GPT works, I know it to be more easy and I might even enjoy writing those blogs, which is also I'm like why haven't I ever thought to try this with my newsletter? So next week's newsletter I'm gonna try writing it through chat GPT and see how that turns out, so that the more I give it my thoughts and my way, the more better it becomes. It's gonna be my best friend. I'm gonna need to look for a name for my chat GPT.
MarcPaula, I might blow your mind real quick and to tell you that not only are my newsletters assisted with chat, GPT but I also have my virtual assistants working on that for me.
MarcSo I'm literally hands off. All I have them do is pull from my own content. So they go. I have them go through the different reels and carousel posts that I go through. I have them share the transcripts with chat GPT from our clubhouse rooms with empowered podcasting and they from that they extract the highlights, the big information, and then we decide together what are we gonna use for this newsletter. And then chat GPT initially writes it, and then my VA's clean it up and then they send it to me. I go through it, I clean it up a little more in case it really doesn't sound like me, and then that's it. We put it out there. So yeah, not only do I use chat GPT for a newsletter, I have virtual assistants also helping me with that.
PaulaI never knew that. And I read your newsletter every Thursday. I read it and I never cause I couldn't tell, cause I feel like it's you. Bye, bye. That is all my stuff.
MarcThat's the point, right.
NickThat's what we've been trying to tell people is like you can't tell the difference if you do it right.
MarcRight, that's the truth. It's all my stuff, it's all my own ideas, it's all my own thoughts and my guidance and direction. It's just being compiled by chat, gpt and organized in a way that makes sense to a reader.
PaulaAnd Mark, can you make it clear to Nick right now, right here, that I did not pay you for the shout out? No, you did not, you did not, and Nick was just jealous, you know I got that attention twice, so he had to start some mess, and this is not even part of this. But you keep on saying VAs, how many VAs do you have?
MarcI have two VAs.
PaulaDamn Mark is a ball. If I didn't have ADHD.
MarcI might have one, but I need two because of my own VAs.
PaulaHe needs two and he still has chat GPT. Nick, how many VAs do you have?
NickMark is my VA.
MarcI'll allow that.
NickWe can keep that in that episode.
PaulaSo let me ask you guys this right, Go ahead, Nick.
NickI was just going to say like because, hearing Mark talk about that and you just mentioned bringing up the newsletter thing, like having chat GPT write the newsletter, it is definitely like a trained thing to like start incorporating AI, like I remember now I use chat GPT for just a shit ton of stuff, but before it was like I would text Mark. I'm like dude, I'm struggling, I can't come up with something for this, or I'm struggling with that, and he's like well, I don't use chat GPT, or Mark would text me. Like I'm really stumped on this thing. It was like go plug it into chat GPT. Like we were using the stuff and yet we weren't thinking to use it when we needed it. And then now it's finally becoming a little bit more of a habit, at least for me and I know you as well, mark.
NickBut it's just another one of those things that you have to get used to using it. And as soon as you do that, you realize like holy shit, I can use this for that and I can use it for this. And like this can save me a lot of time everywhere, not just in like writing me show notes. They can draft my emails, it can write me a blog post. It can turn my podcast into a video, into my video, into a blog post. Like there's so many different avenues, you can go with it. It's just, it's like anything else the more you're using it, the more it's gonna be front of mind and you're just gonna start using it more and more and start figuring it out.
PaulaAnd that's so true. Cause, also for whenever I'm not recording, like right now, when I'm on my podcast is on a break I always take out my dashboard and take it back to five dollars a month cause I'm not producing anything. And then when I in September and I start, I go back to the regular price. So when they started the co-host one, I was almost like three episodes to finish I was like I'm not gonna use it now, but I wanna see how they are caused, Cause I've had amazing stuff but I personally haven't used it. So when I start in September with this new season, I'm gonna put that in there and see how that also works, Cause if it's gonna do half my job for $10 extra, fuck yeah, do the damn job. And also because when I was at Portfis right, I went to you know Meredith Meredith, for real, she had a topic on titles for your episodes.
MarcYes.
PaulaAnd I was so inspired by our presentations. Like them, you can actually go back and change the titles to fit right. So I came back home and at that time I was five seasons. Every season I have 15 episodes. I was like, babe, how can I do this? These titles, bro.
PaulaMy mind is not in a place of starting to think about titles. As I said, I hate it. So I went to chat GPT. I renamed all my titles from season one to season five and the good thing is it gives you 10 options, right? All I did is I copied my old title, put it on chat. I was like give me titles for this. And then it produced 12 options. And then in those 12 options I was reading them and then I was mixing. I didn't pick one straight up or say this one, this one, and then I kind of jump on them and I switched them. And when I did, I started seeing new downloads on all the episodes. I was like, damn, I haven't touched my ideas. I was like, oh my God, changing titles, that's how. But also this one.
PaulaI started getting inspired by chat GPPtals like this this literally may cause. If I didn't have chat GPPt, I would have probably done that for a month, but I did it in like one weekend and only because I was taking a break. I was like I'm not gonna do this, cause I could have done that in one day and then all of them. But also because I wanted to still make sure that the title sound like me instead of just copying and pasting. So I was reading them, going through them and mixing them. So on a weekend I was down but I was like shit, this shit is a time saver. It's really especially for us podcasters who are not yet there, where we can afford to hire all these people. With certain things, you have certain tools to use that can make you feel like you have help.
MarcYeah, yeah, that's a great example of how to use it Right, because not only did you figure out how to have it help you with titles by just using the old titles and telling it to basically improve upon that, but then you went back and you changed everything, and then it delivered results for you. You got more downloads out of it, and that's because it refined it in such a way that's gonna speak more to the audience that's looking for the kind of content that you were providing. So that's brilliant, paula. That's a great idea.
PaulaOh, yeah, I've used the toss of my podcast questions. I'll be like, give me podcast questions for this person who does this and this and this and this, and it reproduces and I go through them. I'm like, okay, this doesn't sound as me, but the question is very important, a question I would probably not have thought about, but let me just word it in my way. So, to be honest, it has been very effective for me and the only reason I got the courage to keep trying is because of y'all. Yeah, it's taking a lot of me to give me the best friend to Nick today.
NickI can feel the pain in you.
PaulaThis is why I didn't wanna record separately, because imagine if I was just recording with Nick and I had to give him all the spaces. I was not, because I'm like Mark is here, so I feel like I'm giving it to Mark, but also.
NickAnd then my head would be so big I wouldn't be able to walk out of this room.
PaulaOh my God, Nick would have come to crowd us on Friday and be like Paula is my new best friend. She, she, she, my win is.
MarcPaula gave me all of these compliments, nick.
PaulaI gotta be the win tomorrow, otherwise bro, oh yeah.
NickI guess we'll have to find out, won't we? Yeah, you better show up.
PaulaI'm gonna drop you off if I'm not your win. I'd be like, oops, what happened to Nick the Android shit? You know that's what happens. So let me ask you guys this right For podcaster Zoom A, being new to AI was still like what would you say? That entry points or simple ways they can start incorporating AI into their podcast, even if they're not tech savvy Because I know I'm not tech savvy and I hate that's why again, something we're also talking on podcasting empowered podcasting room. Today, the reason I my YouTube, my YouTube, only has shorts, only shorts Vigils the fact that I know YouTube is a competitive platform for vigils, because that's what it is. So if you want addition, if you want your videos really have to stick out. Anything vigils is not my expertise. Trying to make it Like. Those are the videos. They're very simple, but very also me, like this is what I do, this is what I produce. So for people like us who are not tech savvy, what advice would you give them when they're trying to incorporate AI and starting into the AI world?
MarcI'll kick it off and I'll say Paula, I think the example we just shared is a great way for somebody to start getting comfortable with chat GPT. Just go in if you say you've got a podcast or you've got a blog or whatever kind of content that you're creating. Go back and play with something you've already done and ask it to redo it in some way. And I think the titles is a great place to start, because it's never gonna really give you answers based on the way you're doing it. It's never gonna give you bad answers. Some are gonna be way better than others.
PaulaAnd not everybody can be me.
AI Tools for Podcast Content Growth
MarcYeah, that's right. But the point is is that just try some simple things, because I think the problem back to something we were saying earlier is people go in and expect it to do everything all at once and then they give up. So instead, pick little things to get started with, to get acquainted with it, where you're not gonna get frustrated if it's not giving you the best answer right away. So start with things like titles of your blog. Or let's say you create videos for Instagram and TikTok. Go back and look at the captions that you wrote for those videos, give it to chat GPT and literally copy and paste it and say write something better than this. Like that's your prompt.
MarcYou don't have to be technical. Write something better than this and see what it does and then just play. If you don't like it, tell it why you don't like it. Whatever it gives, you Say I don't like this. You could even just say I don't like that, and now you're gonna get something more effective. If you say I don't like this because of X, y and Z, it's gonna address X, y and Z and correct accordingly. So start small with some stuff or just have fun, play with it. Tell it you wanna play a game and see what it does. It's gonna probably give you a few different options of games that it could play with you and then pick one and see what it does. But the idea is just do stuff that's fun and simple and then keep going and keep practicing and little by little you're gonna start giving it the more complicated things and you're gonna know how to interact with it to get those results that you want.
PaulaWait, you can play again with it.
MarcOh yeah, tell it you wanna play a. Choose your own adventure game and see what it does.
PaulaChoose your own adventure game.
MarcSay chat to BT. Well, you don't have to say chat to BT, just say I wanna play a choose your own adventure game. What can we do? And just see what it does for you.
PaulaI'm at this tonight.
NickI think, Mark, you and I are probably partially to blame for a lot of this stuff because we're constantly putting out content of all the stuff that AI can do, and just remember you're having a conversation, that's all it is Like. If, Paula, if you were going to text Mark and ask him for advice on episode titles, what would you text him? Instead of texting Mark, text chat GPT. Like ask chat GPT. Like you were asking a coach or a mentor or someone that you trust, Like you're literally shooting them a text message and saying hey, I have this podcast title. Like do you have any ideas on how I can make this thing better?
MarcLike we're just a conversation. Great point, Great point. Just ask, like you were asking me.
PaulaI'm impressed. I'm impressed at Nick's answer, but awesome, y'all missed the opportunity. Your answer should have been come see us on next, jane, and see what you can.
NickScratch that, scratch everything we said to this point. And if you want to learn how to do it, join Next Gen Podcast.
MarcNo, paula, it's just that I'm so confident in this interview that we've done with you this talk that we've done that people have already signed up for Next Gen Podcast, that's what we've done yeah. I'm just giving some extra tips.
PaulaOh my God, that's so much pressure, because if nobody ends up signing up with a new surface and I would be like damn yo, it jinxed me. Now I'm gonna have to go be like I'll pay you if you sign up.
MarcThat's right, there you go you need to sign up. You need to sign up, so everyone can just sign up anyway just to check it out, right?
PaulaYes, the thing of that. You do get one month free, but we're gonna get to that.
PaulaLet me not even start that promotion right now, because we are gonna get to that. You all are confusing me, you're right. But so, with all these AI driven tools becoming more accessible, right? What benefits do you see for podcasters in terms of content creation, audience engagement and overall growth?
NickGood question, Nick you wanna start or do you want me to take it? Yeah, I can start this one. I mean, I think kind of what we touched on earlier, like the fact that podcasting, for one, is a lot of solo people, a lot of people that are doing it themselves, and I mean I was looking at podcasters when I launched my podcast. I was looking at someone that is everywhere, like their podcast is doing really well. They're on every social media platform, they're blogging, they're on YouTube, they're on like they're doing all of the things, and it was like how the hell am I supposed to do all the things? Like this is not possible for me.
NickI think this is like the first step in introducing, like making the individual like a little bit more on par with someone who's got an entire team to do things for them. Yeah, yeah, I just think it's gonna open up one the creativity aspect of it, because I'm another victim of this. I get caught in my own mind, in my own way of thinking, and it takes me talking with someone or maybe even just throwing ideas in a chat, gpt, and seeing what it can come up with, and be like oh dang, I didn't think about it like that. Like that's a great angle to take or that's a great point to make. That's a great piece of social media content that I could put out, that I said in my podcast interview but never would have thought to put it into social media Like it's gonna take some of that burden off of us so that we can just focus on creating the content and then have some AI kind of sift through the information. It's gonna allow us to be everywhere.
MarcYeah, and you know, paula, I've used I'm just now, I've been playing with it. Actually, I told Nick this morning I was playing with this concept. One of the things that podcasters have trouble with or it's just frustrating is when you go to Apple podcasts and you look at all of the reviews that you get. Right, there's these reviews people are writing and it's like what do I do with this Other than maybe get frustrated because someone's talking shit about my podcast? They left a bad review or something like that. Right, it's like what do I do with this stuff?
MarcAnd so I've been working on asking it to evaluate those reviews and share insights from those reviews. It's gonna tell me it can give me things like percentage of negative versus positive feedback. It can pull out keywords like common words that people are saying from review to review, to really show me kind of like the frequency of what people are saying about my podcast. And then it gives me an opportunity to improve upon what I'm doing. It's giving me an opportunity to find that negative feedback that I don't really wanna read right.
MarcIt's like I don't wanna go through and read the negative feedback there's always gonna be. So it's kind of doing that for me and then it's saying, hey, you've been getting a lot of complaints about your audio quality, so you might wanna improve upon that. Like it's going to go through, do all the heavy lifting and then just give me the analysis and even suggest ways that I can improve upon what I'm already doing.
PaulaThat's very impressive. And let me do something, mark You're not making it until you get hate mail, until you get bad reviews. Until you get, because if somebody is writing something bad, you know like damn okay, you're not invested, that you took time to write, even if you should, because the people of our podcast don't even find the time to leave us good reviews.
MarcSo if you're leaving me a bad review, yeah, yeah, you're so right, and it is sometimes an opportunity too. It is sometimes seeing that negative feedback. Maybe behind the hate, there's actually some value there that you can take away as a creator and improve upon your work. It's up to you to decide. But you're right. It's like, instead of being angry about it, embrace it and say hey, you know, at least I've provoked some kind of emotion out of this person to get them to the point to respond. You're doing something right if you're doing that, because you're never gonna please everybody.
MarcSo you might as well get that out of your head.
NickI think that's funny about podcast episodes, like people leaving very negative reviews is clearly the person stuck around and listened to majority of the podcast episode. It was good enough to keep them there.
PaulaExactly, and you get me a doubt you added that up because if I already am hating something like I know, even for shows, if I start an episode and you show and halfway through the episode I'm already feeling I'm not gonna watch it throughout the end to, just unless really it's very trash. You know there's something so bad that you really wanna see how they enjoy.
PaulaThis is so bad that I really wanna see, but you need to say like to do stuff. If I'm gonna wanna listen something while either I'm running or walking, I want something that I'm enjoying, but to keep listening to something I hate and then to leave a review. Why do you? Why you enjoyed my shit, it's all good. Yeah, there you go, it's all good.
PaulaNow we're talking about podcasting, right, and we know that podcasting landscape is diverse. They are podcast about every and everything. They are different styles. We have storytelling, we have interviews, we have talking, we have 20 minutes meditation. We have different formats, different. So how do you tell AI solutions to accommodate different podcast genres, formats and target audience?
MarcI think it's just as simple as how you asked. I mean, for one, you could literally just go in and ask it that. Back to what Nick was saying earlier. It's like ask chat GPT that and it'll tell you exactly how. And I know that's a kind of a lame answer, but it's true it really is?
AI Tools in Podcasting and Design
MarcNo, it's a reality, it's just a matter of interacting with it. I think, look, it doesn't care per se, it doesn't care that there's all sorts of different formats out there. It knows that all those different formats are out there. So really, it's just forget about the competition and instead just tell it about your podcast. I do a comedy podcast. We talk about this, this and this. Our goal is to make our listeners feel whatever certain way you want them to feel by the time that they leave the episode. Give it that information, just focus, like we tell you in general, don't focus on the competition, just focus on your own stuff and work with chat GPT on that and you're golden from there.
PaulaAnd that's key don't focus on competition. I feel like most podcasters are always constantly comparing, and that's the effect there, whether it is with chat, gpt or just by themselves like the comparing part is a big, no, fuck, like a big factor on that. So you guys have a list of 100 plus AI tools. So I'm gonna ask at this moment, right here, right now, what would you say your favorite AI tool is Besides?
Marcchat GPT, because we've definitely made that clear. I think that that's definitely one of the things.
PaulaYeah, no, that's the best friend. That's the best friend. So then, all that.
MarcGo for it, Nick.
NickI would say probably the one that I'm having the most fun with right now is Runway ML.
PaulaIt's a toss up.
NickIt's a video editing. It's like they do all kinds of different stuff, but it's more primarily video focused. So you can do text to video, like you can literally type in a video or a prompt of what you want the video to be and it'll generate a four second clip for you. Or you can take an image, like just a still image, and send it into Runway and Runway will either animate it just as it is It'll just figure out something to animate or you can actually prompt it and say this is what I want you to do, this is how I want you to animate it. And you can create completely new, unique like I've been thinking about it a lot for like B-Roll, like how do I incorporate B-Roll into my videos? Or unique graphics and things like that. And Runway, you can literally just give it a prompt and you have something that no one else has.
PaulaIs that the? You recently posted that fake video. Did you use Runway on that? Yes, I think, I think, if We'll get hands like in the studio.
NickWhich that is so funny because I was telling Mark I had so many people message me and be like that is such a cool setup, like I love that setup, that is so awesome, like everyone thought that it was real.
MarcYes, so what Nick and Paula are talking about is that Nick did this whole video where he was in a fake studio. He built a studio, essentially graphically through AI, and he was in this fake studio and shared it like hey, everybody check out my new studio and a lot of people bought it. A lot of people thought it was.
PaulaI mean, the studio was pretty dope, but I was more like your hands you need. I was like the baby needs to come because your hands need to be busy, yeah.
PaulaI was the only one who was off topic completely and I didn't even know it was a fake studio, literally Cause again you have been talking about for those people who are dead and part-pocussing. We know you've been doing your studio and moving things up, so in my head I was like you know I'm not saying Perfect storm, but yeah, I would say that's probably the one that I'm having the most fun with right now.
NickFor sure it's, and it's getting more powerful, just like every other AI tool that's out there right now. Just keeps getting better and better.
PaulaI was about to say, what AI tool is not getting better and better. Like every day I wake up I'm like can I not see an AI news today? But no cause. Again. I spent every every Monday to Friday, 7 am to 8 am in MPAD podcasting room and because there's AI conversation. Then you go to social media. There's AI conversation. You go to threads there's AI conversation. Threads is social media, but for some reason I find like threads is a personal baby. But anyway, you go to my news and if you're on Gmail, if you have a Gmail account, your Google gives you notifications. I know it's like, oh my God, get the fuck out of my head Like I feel, like I even dream about AI. Wow, and I'm not that obsessive like Mickey Mark.
MarcWell, my question, paula are you dreaming about AI or are you dreaming about the AI boyfriend and husband that you're working on right now?
PaulaThat part, that part. I'm creating them in my dreams. Yeah, I'm creating them in my dreams. You know, I'm creating my Ken in my dreams with AI. Nice Speaking of Ken just out of curiosity, because I know the guys have been enjoying Bobby movie. Have you guys seen that movie yet?
MarcNot yet. Actually, I really want to see it, but I have not gotten a chance to see it yet.
NickYeah, I'm in the same boat.
PaulaI would actually like to see it, but I was impressed that a lot of guys, because I thought men would find it very cringy or something. But the men have been enjoying it and it's. But I would say something their marketing was top notch. That movie's more crazy Because it's crazy yeah.
PaulaIf I when.
PaulaI make money. My podcasting will get that, that kind of marketing, because damn.
MarcYeah, yeah, it was brilliant and for some reason, even though there was a lot of it, it didn't feel like overkill like some of the other movie campaigns. Sometimes it feels like it's way too in your face, and it wasn't very much in your face, but they did it in a really clever, creative way.
PaulaAnd even everything you kept on seeing on social media. It wasn't like the same shit. People content creators were getting very creative with it as well. There's this content creator, a husband and wife. They literally acted like dolls with that. The legs were pointed and they did a whole like get it working out, bring the bed, getting down the stairs, making breakfast and I was like. I was like and I'm calling myself a quick creator because that's what you've been saying but it was amazing towards like I have literally enjoyed the content creators who have done the Barbie shit. It has been impressive. So, mark, you haven't told us your favorite tool at the moment.
MarcAh, yeah, you know, as far as just having fun, I like to use mid journey. It's a creative outlet for me. Mid journey is basically a graphic creator all through AI, and it works similarly to chat GBT in the sense that essentially, you tell it to make you some kind of picture, design, graphic, and then it spits out four different options for you based on your description and you can pick one. You can tell it to make variations of one, like they got one that's almost right and you wanna see some variations, you just tap a button and it gives you four more. It's fun for me because, again, it's a creative outlet.
MarcI definitely use it for our stuff, right? I use it for social media, for cover photos and things like that, and sometimes I literally will just sit down. It's almost like a game on my phone for me. I'll think about what do I wanna make up right now and I'll type it in. I actually we did a DexGen podcast or mastermind class that we had. Recently Someone asked me that same question. Paula and I showed them how it works and I was trying to think of something quick on the spot and I said I asked it to make me a picture of Kermit the Frog eating fly-flavored ice cream.
PaulaAnd Kermit the Frog is right there. I'm just saying he's just chilling over there.
MarcI'm a big fan of Kermit the Frog, so that's what came to mind, and, man, it was unbelievable what it spit out. I mean, it looked like that puppet sitting there at a table with that ice cream in front of him, and I've also used it. You've probably heard me talk about it, paula. We recently launched our very first Airbnb house, right?
PaulaSo people can go right to the house. It's so beautiful.
MarcThank you. And we've used it to help us with ideas to design rooms. We've used it to design our dream houses. Right Like one day I sat down with my wife and I said explain to me your dream house, tell me about your dream house. And she was giving me all these words and descriptions and I'm sitting there typing them all, typing them all, and it spit out. I showed it to her and she's like yep, that's it, that's it, that's it, that's what. I want Like it's-.
PaulaI was like don't make it happen in real life. Don't make it happen in real life. Now make it happen, damn it, yeah, yeah, you can't say your dream house is literally Meet Johnny as a help to present it in real life.
MarcAnd she'll say now, Mark, gotta make it happen, make it happen.
NickChat GPT build me in my wife's dream house. Yeah, Exactly.
PaulaI mean, that's what 3D printers are for. Right, you now have found it, meet Johnny, and then you put it on your own 3D printer. But I want and I believe I think the first ever next-gen workshop I attended I think you guys were talking about it and that was the day when Nick was having issues and I was interrupting him some. I don't know how all that happened, but I ended up drawing in between.
NickOh yeah.
MarcYou were very disruptive.
NickI mean.
PaulaI had to make my presence known. Dog yeah, I've also had Ashley. That's one of her favorite AI tools. She talks about me, johnny, as well. But now that we know your favorite tools, right, and I'm gonna ask this other question Apart from chatGPT, what would you say? That AI tool you use mostly daily is?
MarcWow, I mean, besides chatGPT, that's definitely daily. I mean I'm at the point now and, Nick, I think you probably would say the same If it went away tomorrow, I wouldn't know what to do with myself. Yeah, I'd be screwed.
NickWhat is?
Marcthat If chatGPT disappeared tomorrow, I don't know what I would do with myself. I mean, I have incorporated it into almost every element of my business in some fashion and, yes, it's not even been a year, but I've gotten so comfortable and so used to it that I don't know what I would do. So what else do I use on the regular? It would be something similar to chatGPT. There are other competing models out there, so maybe, claude, that's another one, claude AI, that I'll definitely go to. I'll use Bard Google.
PaulaBard. I was about to say do you guys use Google Bard like that?
MarcNick, probably more than me. I tend to go to Bing, which is Microsoft's version. I tend to use that if I'm using something aside from chatGPT, and I think, nick, you probably go to Bard more than I do.
PaulaI know it got kind of frustrated that time I got that on the list before him. You remember that one time where I shared that was on the list before him and he was like, oh my God, I felt so good that time, I felt so good. But then Google, google.
NickIt's interesting. I use chatGPT more for content creation, business type stuff, but then I'll go to Google Bard for more personal stuff which is interesting. An example where we're guard, where Google Bard is getting kind of interesting, is the fact you can send it pictures. So I was actually at my house and we have these vines going up the side of our house and we also have a ton of poison ivy and all kinds of stuff and I wasn't familiar with the plants here.
NickSo I literally I took a picture of these vines, sent it to Bard and said what kind of West Virginia plant is this? And it came back and was like well, I'm pretty sure it's this, but it could be this, this and this. Send me like I'd need to see a picture of like the stems and the flowers on the plant to like confirm. So I took a more close up picture of the stems, sent it to it and I was like yep, after seeing that picture, I can confirm that it is this plant. And it was like dang, and I had already done this research, like last year I think and that was exactly what I had come up with. So the information's correct. It didn't just make something up and tell it to me, so stuff like that. Like I've been playing with Bard a lot more, just kind of screwing around and having fun with it, whereas when I'm getting serious and down to business then I usually go to chat GPD.
MarcYeah, nick. Have you ever uploaded a picture of like your cupboard or your refrigerator and asked it to look at the ingredients and come up with something? To make for dinner.
NickI actually I do want to try that. I watch someone do that and I don't know if I ever watched all the way through to see if it gave good results. I have just taken pictures of like stuff in my house and just say, like, describe this and it does a pretty darn good job. Sometimes it makes stuff up, but the ingredient one that's a good little yeah.
PaulaI might use that too, Because sometimes when you think about dinner, you're like what the fuck do I want to eat tonight? So that was a good idea, you know. Okay, so as we come to an end of this I had so much fun with you guys One last question as AI continues to evolve, what future trends do you see anticipated for the podcasting industry, and how does next gen community plans to prepare their people for these future trends that are about to come?
MarcI think it's really difficult to predict it because it is happening so fast by the time you make your prediction. That prediction's long, happened long ago and it's on way past that onto the next thing. So it's really hard to predict. I do think that you know I mentioned it before Apple is getting into the game and I think Apple is going to really take this kind of technology and up it to another level. I went and when you if you think about this kind of technology being incorporated into our phones, into our mobile tablets and our computers and all of that, I heard somebody today talking about this and they were saying you're not gonna probably need a keyboard anymore soon enough because it's all gonna be talking and, who knows, eventually maybe it's gonna be more mind reading, who knows?
MarcBut it's really hard to predict. So I think, as a business next gen podcaster, the goal is to stay on top of the tools that can deliver us the information as quickly as it's happening. You know Nick mentioned feedly. That's one way to do it, but I think it's really on us to stay on top of it and to teach people how to use it as it evolves, because it will change. I mean, I put out content literally a week ago that's already now outdated because of.
PaulaOh yeah.
MarcYeah, it's crazy.
PaulaNick, you're here, time for you to get an Apple. Just saying, just saying.
NickTo what Mark's saying as well.
NickLike that's where we really want next gen podcaster, the community, to evolve, because there is so much happening, and I mean for the people that are still like on the fence about this. We're seeing big brands, like large companies and large brands adopting this AI thing for a reason, and the longer we put it off, the further we're kind of putting ourselves at a disadvantage, because everyone else is gonna be investing that time into it and we realize that Mark and I can do a ton of research, we can test a lot of things, but there's only so much two guys can do. But if we have a community of people playing with this stuff and figuring out unique ways to use it, like that's where the next gen podcaster comes from. It's like the community working together to play with this stuff and find new ways to incorporate it. Like if we can build like a podcast community, that's just like experimenting with AI. Like those are gonna be the people that are a level above, because we got just a group think mentality out of the whole thing.
MarcA creative group thing, which I think is really even more powerful because when you get creative thinkers together working on tools like this, I mean, nick and I learned stuff all the time from our own community in ways that they're using tools and these different outlets. So, yeah, I think, nick, great point. I think it is really all about community and that's what's gonna keep us ahead of the curve as far as the evolution of AI goes.
PaulaIn short, what Nick is saying don't be like me, who just goes and asks me how the fuck, what the fuck I'm raised to. Instead, go and play, I love it before coming to us. No, I'm joking, but again and it's so funny cause you remember, like today in MPodcast, I was like I literally agreed like, oh my God, I use the charge epitome and it is helped, and there are people in the first place who are being defensive and then, because you guys constantly are pouring it into that room, not only on your next workshops, but even in the room, and now people are slowly like, oh my God, yes, okay, I tried it. So I love that. Thank you guys so much for hanging out with me. Now, before we leave, let the people know where they can find next gen what you got going on next, where they can find the AI too, and also, by the way, and they are more than just next gen. So you guys also promote mark your ironic. Let the people know what you fucking do, nick, I don't know what exactly you do.
MarcNo, I'm joking, but Nick, I'm also when you start promoting yourself.
PaulaI'm curious as to how your Instagram handle came nine, five, three. I'm really curious. I'm really curious. Yeah, I want to know the story. Well, first we're gonna start with Mark, because you know I love Mark more.
PaulaNo, I'm joking.
PaulaI love you all both the same.
MarcI'm waiting for it. He's out.
PaulaI love all both the same. Nick, I literally said I love you today, okay, so shut up and sit there and wait your turn Look we all know this from growing up as kids.
MarcThe people that are teasing the others a lot, it's really because they like them a lot, so I think that's what it's all about.
PaulaAnd Nick is the younger brother he never wanted and then ended up getting you know.
MarcSo, yeah, for me I mean, look, nextgenpodcastercom is definitely where I would recommend you go, and I think we've explained it well enough now that I don't need to go into it further. And Ironic Media that's a playoff of my last name. So instead of IRO and IC, just add a K at the end of that and Ironicmediacom is where you'll find me. Like I said earlier, I've been podcasting for years now and I've taken that knowledge and experience and I'm passing it on to other people and I'm producing podcasts for people. I have a team of editors, I have a team of writers, a team of graphic designers, et cetera, et cetera. We try to make it as easy as possible for that creator to just go out there, podcast or hit record and then essentially walk away. We're gonna make it sound, look great and we're gonna schedule it for them. We'll help them with writing show notes and all that. Sometimes we'll use check TPT for that, but we're gonna help that podcaster focus on making content and not get so stuck in the process of making content. And look, that's essentially what we're also gonna be doing with Next Gen Podcaster too.
MarcNick and I have been talking about kind of merging all of this together. What I do at Ironic, what Nick does with Nine 5, what we do at Next Gen. We're looking to really encompass everything and put it all in one place. So either way, go to Next Gen Podcaster, go to Ironicmedia. Either way, that would be a wonderful way to support me.
MarcAnd I have to say what Paul has been talking about this whole time here and there is Clubhouse, the app. It's still out there, it still exists, people still use it. We've built quite a community out of it and it's called Empowered Podcasting and what we do is every Monday through Friday, 7 am Eastern, we run a room called the Podcasting Morning Chat and we talk about all angles of not just podcasting, all sorts of content creation. We have YouTube tubers in there, we have TikTokers in there, we have all sorts of creators in there and we're all learning from each other and we're all sharing our experiences with one another. And it's been so powerful and so cool to get to know so many people in this way, to get to know you, paula, I mean. I'm sure our paths would have crossed at some.
PaulaI mean we did cross before Empowered Room. We all first crossed at Podfest last year so that's true.
Marcyeah, couple years, that's true.
PaulaBut, to talk about that, yeah, but to talk about that community means a lot, like I imagined. Today, two of our people ended up meeting together A few months ago. Two of our people ended up meeting together In two weeks. I get to have a date for my podcast awards with a member in there. So it really is a community. It's family. It is family. That's all I'm gonna say it is.
Marcit is yeah, so that's what I got for you, Paula.
PaulaNick, your turn go.
NickYeah, mark did a good job. I don't know how to follow that up, uh-huh.
PaulaNot very much of a good job, because you forgot to tell people that If you go to next year right now, you get one month for free to try it out for free. So you know there's nothing to lose. They don't even ask for your credit card, you don't have to think about cancelling it or anything. So you see, he missed the spot. He missed the spot.
MarcI'm gonna hand it to Nick, but let me just say because, yes, I kind of just took over and just shared everything that we're up to and Nick is a huge part of that he without Nick, I know I would not be doing nearly as much of what I'm doing now, especially when it comes to Next Gen Podcaster. So let me be clear maybe I am doing the talk in here, but Nick is very much as much a part of this as I am.
PaulaAnd I'm even clapping. I don't clap for Nick.
NickCan't win, damn it.
PaulaI'm saying I'm clapping and I never clap for you, Nick.
NickOh, I thought you said you're clapping, but not for Nick.
PaulaNo, I said I'm even clapping for Nick, like literally I'm mocked when he's in clap machine. But every time Mike is like Amanda, I clap, but I'm literally clapping for you, nick. Go ahead, nick, check us out.
NickI think, like I said, mark hit everything head on, spot on. We've been having a lot of fun with this and it's been nice to be able to kind of put two heads together in a lot of this stuff. The 9.5 free you mentioned that like that was something. It was almost like kind of going to be a documentation of 9.5 to freedom, going from the 9.5 job to freedom and as we're talking about. Yeah, it was a clever thought, but then when you're spelling out numbers, it gets really confusing. Apparently, that's very confusing.
PaulaThe fact that you had a clever thought is very also confusing.
NickBut we realized this. I'm just going to ignore that. You said that we realized too much.
NickI know that's why I dismissed it. But, honestly, like being able to work together on the stuff, like I feel like we've accomplished so much in just like it's not even a year, a couple of months of us getting into all this, like being able to collaborate and work together and now having a community involved with a lot of the stuff and help shaping the direction of where we're going, like that's what we've been after and that's what like it's a lot of fun. So, yeah, definitely take advantage of the free trial of Next Gen Podcastor. See what it's all about, because every month we do two sessions like two live training mastermind sessions where you get to actually get in there.
NickYeah, we have a blast. You can ask questions in there, like if you have anything that you're currently playing with, like we have people there that can answer questions for you. But it's always a good time. We always learn something from somebody. Learns something from somebody. Yeah.
PaulaThat's so true. Did you guys apply for podcast next year to speak?
MarcYep, we sure did, we sure did.
PaulaAll right. Thank you guys so much for hanging out with me. I know, Mark, you gotta go, so I'm not gonna hold you guys any longer. Thank you, Ship Tokas, for tuning in and spending your valuable time with us.
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